Apple Shares New 'Play, Pause, Delete' Mini Game Show Video With Coi Leray

Apple today launched a new mini game show called "Play, Pause, Delete," which asks artists to "make the tough decisions about music, culture, and everything in between." Apple provides artists with three options from a series of personalized categories, and they have to select one to play, one to pause, and one to delete.


The first "Play, Pause, Delete" video is available on Apple's YouTube channel, and it features rapper Coi Leray. The game overall appears to be similar to the well-known kiss, marry, kill game.

Apple asks her favorite music, how she starts making music, her go-to sidekick, her ideal birthday gift, her favorite hairstyles, what super power she would want, and more.

It sounds like this will be an ongoing series for Apple, so we can expect to see additional artists featured in the mini Play, Pause, Delete YouTube game show.

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Top Rated Comments

Toutou Avatar
49 months ago
I dunno, I just feel emotionally detached from Apple watching this. To me the media culture they present feels shallow and annoying, very different from how I perceive their devices (elegant, tasteful, coherent).
Score: 10 Votes (Like | Disagree)
DEMinSoCAL Avatar
49 months ago
Coi WHO?
Score: 9 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
49 months ago
Not sure about the 'Play' and 'Pause' part, but 'Delete' sounds good.
Score: 9 Votes (Like | Disagree)
loekf Avatar
49 months ago
Yikes. Waste of money and bits.

Greatest purr ? She's a human cat ?
Score: 7 Votes (Like | Disagree)
Expos of 1969 Avatar
49 months ago
Ha, ha....she cannot even speak like an adult. Her IQ must be in the 30s or 40s. Apple has really gone in the toilet by catering to people who may even find this remotely interesting or entertaining. Apple and society has hit rock bottom. This and yet more Donda on the same day. What a time to be alive.
Score: 4 Votes (Like | Disagree)
AnotherOpinion Avatar
49 months ago

ugh.

i'm getting old i guess.
Same here… I have NO idea what the hell she is talking about… She's mumbling and I don't know the terms so I can't keep up… We are aged out of this one my friend.
Score: 4 Votes (Like | Disagree)