ElevationLab, known for its range of useful accessories for Apple's devices, today introduced the MagBase, which is designed to increase the functionality of Apple's MagSafe Charger.
Priced at $9.95, the MagBase is a small attachment that fits onto the MagSafe Charger. It has a micro air suction surface at the bottom, which ElevationLab has used in prior products. This micro air suction is not adhesive, but it's quite strong and is able to keep the MagBase securely attached to a desk or a table.
The MagBase has multiple functions when used with a MagSafe Charger. If you pull upwards on an iPhone that's on the MagBase, the iPhone and the MagSafe charger will come up, which is useful if you need to check something while still continuing to charge. When you're done, it can be set right back in the MagBase.
If you want to pick up the iPhone and leave the MagSafe Charger attached to the MagBase, you can use a quick slide gesture to remove the iPhone, which leaves the MagSafe Charger right where it is.
The design of the MagBase adds on an additional 3-ft USB-C cord that attaches to the USB-C end of the MagSafe Charger, so you have more cord to work with when using it at a desk. It increases the length of the MagSafe Charger cable from three feet to six feet.
Because the MagBase is barely larger than the MagSafe Charger, it takes up minimal space while on a desk while also providing a useful and versatile base for housing it.
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
Thursday February 12, 2026 11:17 am PST by Joe Rossignol
Apple plans to release an iPhone 17e and an iPad Air with an M4 chip "in the coming weeks," according to the latest word from Bloomberg's Mark Gurman.
"Apple retail employees say that inventory of the iPhone 16e has basically dried out and the iPad Air is seeing shortages as well," said Gurman. "I've been expecting new versions of both (iPhone 17e and M4 iPad Air) in the coming weeks."...
Friday February 13, 2026 2:01 pm PST by Joe Rossignol
Apple plans to launch a rebranded "Sales Coach" app on the iPhone and iPad later this month, according to a source familiar with the matter.
"Sales Coach" will arrive as an update to Apple's existing "SEED" app, and it will continue to provide sales tips and training resources to Apple Store and Apple Authorized Reseller employees around the world. For example, there are articles and videos...
Friday February 13, 2026 8:43 am PST by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are still seven months away, an analyst has revealed five new features the devices will allegedly have.
Rumored color options for the iPhone 18 Pro models
In a research note with investment firm GF Securities on Thursday, analyst Jeff Pu outlined the following upgrades for the iPhone 18 Pro models:
Smaller Dynamic Island: It has been rumored...
Friday February 13, 2026 4:18 pm PST by Juli Clover
Apple has a long list of new products rumored for 2026, including a series of home products that will see the company establishing more of a presence in the smart home space. Robots are on the horizon for 2027, but the 2026 releases will be a little tamer.
HomePod mini
We're expecting a new HomePod mini 2 to launch at any time. Apple isn't going to update the device's design, but we could...
Yeah, I think I'll just stick with my existing qi chargers which are all working exactly as they should -- or plug the phone into a lightning cable if I need to use it as it charges.
This all just sounds like a bunch more stuff to buy that would add almost no utility or convenience to me.
I'm liking Magsafe as a quick mounting mechanism in my car, but I've never quite understood the appeal of it on a horizontal surface.
