Disney+ Hits 86.8 Million Subscribers 13 Months After Launching

Disney today announced that streaming service Disney+ has hit 86.8 million subscribers, a milestone that it has reached 13 months after launching. Disney+ has gained well over 10 million subscribers since November, when the service had 73.7 million subscribers.

disney ios
Disney shared the new subscriber metric during Disney Investor Day, which is also expected to see the company unveil new franchises and content related to Marvel and Star Wars. Disney today also announced plans for a new bundle that will include Disney+ alongside the Hulu ad-free subscription service.

At launch, Disney projected that it would hit 60 to 90 million subscribers by 2024, a goal that the company has met and will soon exceed. Disney+ has been more successful than Apple TV+, which launched right around the same time, but Apple does not provide ‌Apple TV+‌ subscriber numbers so there's no direct comparison to make. If ‌Apple TV+‌ were hitting the subscriber numbers that Disney+ has reached, Apple executives likely would have mentioned it.

‌‌Apple TV+‌‌ has struggled to compete with Disney+ because Disney has an established catalog of content along with popular Star Wars and Marvel content. Apple has been working to build up new original TV shows and movies, but it still trails behind Disney.

Top Rated Comments

jayducharme Avatar
19 months ago
I guess it helps when you have a lot of content that people want to watch....
Score: 15 Votes (Like | Disagree)
Marbles1 Avatar
19 months ago
It’s an outstanding service especially if you have kids.

Once the marvel stuff kicks off again it’ll be even better value.
Score: 11 Votes (Like | Disagree)
trim Avatar
19 months ago
Disney+ has so much more content, a very strong media brand, and a pandemic on their side where they can just use their back catalogue. Unsurprising that it is doing so well in its first year.

It will be interesting to see if Disney can provide strong, mature shows long-term outside of Star Wars and Marvel, because it feels like they are coasting on those and its back catalogue atm.
Score: 10 Votes (Like | Disagree)
SDJim Avatar
19 months ago
I have certainly been really enjoying it.
Score: 9 Votes (Like | Disagree)
gsmornot Avatar
19 months ago
Disney+ offers spacial audio. I have been watching Disney+ shows more lately just because it sounds great with AirPods Pro on.
Score: 8 Votes (Like | Disagree)
jonproject Avatar
19 months ago
Credit where credit is due, their launch went well and I've never had streaming issues despite their massive volume of subscribers. For a brand new service, that's impressive.
Score: 6 Votes (Like | Disagree)

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