Apple Working 'Really, Really Hard' to Remedy Supply Constraints on iPhones, Macs, iPads and Some Apple Watches

Multiple Apple products are seeing supply constraints, including the new iPhone 12 models, Macs, iPads, and some Apple Watch models. Apple CEO Tim Cook today told investors that Apple is "working really, really hard" to remedy the supply issues.

iphone 12 vs iphone 12 mini

If you look at iPhone, we're constrained today. Not a surprise at the front end of the ramp, and how long we'll be constrained is hard to predict. We haven't taken orders yet for iPhone 12 mini or Pro Max, so those are coming and we shall see. Right now we are supply constrained, and for avoidance of confusion, we're constrained on Mac and iPad and some Apple Watches.

A fair number of areas of focus right now and we're working really, really hard to remedy those as quickly as we can. At this point, I can't estimate when we'll be out of that.

Several of Apple's ‌iPhone‌ 12 and 12 Pro models sold out within a few hours of launch, and many new orders are now shipping out later in November. We can likely expect to see similar constraints for the upcoming iPhone 12 Pro Max and 12 mini, as these devices were held back due to rumored production issues that required Apple to wait to build up enough supply.

Given the situation with ‌iPhone‌ 12 and 12 Pro pre-orders, those planning to purchase a 12 mini or 12 Pro Max should plan to do so right when pre-orders go live on Friday, November 6 at 5:00 a.m. Pacific Time.

As for the Mac and iPad, there have been long shipping delays on some models throughout the last several months, and many Apple Watch models also sold out quickly after launch in September.

Popular Stories

apple wallet drivers license feature iPhone 15 pro

iPhone Driver's Licenses: These 17 U.S. States Offer Them or Will Later

Thursday June 19, 2025 11:28 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states and Puerto...
iPhone 16 Battery Life Feature

iOS 26's New Battery Life Mode Available Only on These iPhone Models

Saturday June 21, 2025 9:02 am PDT by
Last week, we reported that iOS 26 introduces an opt-in Adaptive Power Mode on the iPhone, alongside the existing Low Power Mode. Apple says that Adaptive Power Mode can make "small performance adjustments" when necessary to extend an iPhone's battery life, including slightly lowering the display brightness or allowing some activities to "take a little longer." The full description of...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
ios 26 call holding

iOS 26 Beta is Hiding a New Ringtone — Here's What It Sounds Like

Thursday June 19, 2025 7:25 pm PDT by
Apple is hiding a new ringtone within iOS 26. The new ringtone is an alternative version of the existing Reflection ringtone, which has been the default ringtone since the iPhone X was released in 2017. It was discovered within the code for the first developer beta of iOS 26, but it remains hidden, so you will not find it in the list of ringtones available in the Settings app for now. It...
apple watch ultra 2 new black

Apple Watch Ultra 3 Finally Coming After Two-Year Hiatus

Monday June 16, 2025 8:45 am PDT by
Apple will finally deliver the Apple Watch Ultra 3 sometime this year, according to analyst Jeff Pu of GF Securities Hong Kong (via @jukanlosreve). The analyst expects both the Apple Watch Series 11 and Apple Watch Ultra 3 to arrive this year (likely alongside the new iPhone 17 lineup, if previous launches are anything to go by), according to his latest product roadmap shared with...
iOS 18

Apple Releases iOS 18.6 Public Beta

Wednesday June 18, 2025 10:24 am PDT by
Apple today seeded the first betas of upcoming iOS 18.6 and iPadOS 18.6 updates to public beta testers, with the betas coming just a few days after Apple provided the betas to developers. Testers who have signed up for beta updates through Apple's beta site can download iOS 18.6 and iPadOS 18.6 from the Settings app on a compatible device by going to General > Software Update. When the...
General Spotify Feature

Spotify Preparing to Launch Long-Awaited Lossless Audio Tier on iPhone

Thursday June 19, 2025 1:46 pm PDT by
Spotify appears to be gearing up to launch its long-awaited lossless music tier. Chris Messina (via TechCrunch) and Spicetify (via The Verge) spotted new lossless references within the code for Spotify's desktop app and web player. With assistance from Aaron Perris, MacRumors has confirmed that the latest beta of the Spotify app for the iPhone also contains new lossless-related code....
airpods 4 blue

Apple Offering Free AirPods — Here's How to Get Them

Tuesday June 17, 2025 6:33 am PDT by
Apple is running a new promotion that offers free AirPods to qualifying customers. Now through September 30, college and university students in the U.S., Canada, Mexico, and Singapore can receive free AirPods 4 when they purchase an eligible new Mac or iPad from Apple. AirPods Pro 2 are also available at a discount. If you do not want AirPods, the promotion also offers various other...
Craig Federighi No

John Gruber Reacts to Apple Declining His Interview After His Criticism

Wednesday June 18, 2025 8:10 pm PDT by
Every year between 2015 and 2024, at least one Apple executive agreed to be interviewed by Daring Fireball's John Gruber for a special WWDC episode of his podcast, The Talk Show. Last year, for example, Apple's software engineering chief Craig Federighi, marketing chief Greg Joswiak, and top AI researcher John Giannandrea joined Gruber on stage at the California Theatre in San Jose to discuss...

Top Rated Comments

SchrodingersMartian Avatar
61 months ago

Haha,..this is what Apple do best, in creating fake demand by limiting supply. The idea has always been to limit manufacture & hold less stock, thereby always creating pent up demand. Thats what Steve loved about Tim.

Are you telling me that a billion dollar company, year after year after year, doesn't not know how to stock up???
Considering there is a PANdemic that no one could have seen coming I think they are doing pretty good.
Score: 14 Votes (Like | Disagree)
Nebrie Avatar
61 months ago

Haha,..this is what Apple do best, in creating fake demand by limiting supply. The idea has always been to limit manufacture & hold less stock, thereby always creating pent up demand. Thats what Steve loved about Tim.

Are you telling me that a billion dollar company, year after year after year, doesn't not know how to stock up???
This is what's so sad about modern society now. If you don't have the expertise to assess a complex situation, you make up a conspiracy to fill in the gap.
Score: 4 Votes (Like | Disagree)
IIGS User Avatar
61 months ago
Got my 12 Pro in Pacific Blue a week ago tomorrow.

Guess pre ordering still pays off...
Score: 4 Votes (Like | Disagree)
bLackjackj Avatar
61 months ago

Considering there is a PANdemic that no one could have seen coming I think they are doing pretty good.
PANdemic? This has nothing to do with the Pandemic,..where was the Pandemic last year and the year before, and year before that? Stock is ALWAYS either unavailable or sold out on release....ALWAYS! As I said, Apple always tries to produce just enough stock to sell, so their loyal customers ALWAYS have to wait. This is what creates the excitement and FOMO..
Score: 3 Votes (Like | Disagree)
beermode Avatar
61 months ago

PANdemic? This has nothing to do with the Pandemic,..where was the Pandemic last year and the year before, and year before that? Stock is ALWAYS either unavailable or sold out on release....ALWAYS! As I said, Apple always tries to produce just enough stock to sell, so their loyal customers ALWAYS have to wait. This is what creates the excitement and FOMO..
There is supply chain issues. Of course, you can pretend there isn't.
Some of you would have blown an artery if you were mountain bikers. Orders are 6 months out. Brake pads are oos everywhere.
Score: 3 Votes (Like | Disagree)
amartinez1660 Avatar
61 months ago

Yeh - .... Just ordered 27" iMac - 3-4 weeks delivery. New Zealand.
From a similar experience, I got an iMac 27” beginnings of August, it said 3+ weeks for delivery, got in about 5 days. Sent from Asia and all according to tracking so you might be lucky too. Great choice by the way, lots of “big bezels, can’t upgrade SSD” etc complaints, but for real, it’s a damn great comfortable one shot plug and play powerhouse machine.

On an article related note, damn, I kinda fear for what does that exactly mean: “we are working really hard”... could very well be putting pressure along the whole production pipeline levels. And having had the worst 4 weeks of my life work pressure wise, I wouldn’t wish it on anybody... get the phones a few days late, it will be fine ?
Score: 2 Votes (Like | Disagree)