Apple Releases Apple Watch Sport Bands in New Summer Colors

Apple today updated its Sport Bands designed for the Apple Watch with new summer colors that include Seafoam, Vitamin C, Linen Blue, and Coastal Gray.

applewatchnewcolors
The new bands, which are priced at $49 each like other Sport Bands, can be purchased from Apple's online store and the bands should also be in Apple retail stores that are open in the near future. The bands are available in both 40 and 44mm size options.

Apple refreshes its Apple Watch band color options on a regular basis, renewing the available shades with each season. Often these refreshes come at events, and today's release comes just two weeks ahead of Apple's digital WWDC 2020 event.

Apple is continuing to offer the Sport Band in other colors that were made available earlier this year, and there appear to be no other band refreshes at this time.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Neutral)

Popular Stories

Apple Announces Special Event in New York Feature

Apple Announces Special Event in New York, London, and Shanghai on March 4

Monday February 16, 2026 6:05 am PST by
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
iphone 16 apple intelligence

Apple Aiming to Release 'Breakthrough' New iPhone Accessory

Wednesday February 18, 2026 12:43 pm PST by
Apple is looking for a "breakthrough" with its push into wearable AI devices, including an "AirTag-sized pendant," according to Bloomberg's Mark Gurman. In a report this week, he said the pendant is reminiscent of the failed Humane AI Pin, but it would be an iPhone accessory rather than a standalone product. The pendant would feature an "always-on" camera and a microphone for Siri voice...
CarPlay Liquid Glass Dark

iOS 26.4's New CarPlay Video Feature Shown in Action

Wednesday February 18, 2026 9:29 am PST by
Back at WWDC 2025, Apple revealed that it was planning to allow CarPlay users to watch video via AirPlay in their vehicles while they are not driving, and the first beta of iOS 26.4 suggests the feature may be nearing availability. There are several new references to CarPlay video streaming functionality within the iOS 26.4 beta's source code. The feature is not yet visible to users, but...
Apple Announces Special Event in New York Feature 1

Apple Event on March 4: Here's What to Expect

Tuesday February 17, 2026 8:08 am PST by
Apple on Monday invited selected journalists and content creators to a "special Apple Experience" on Wednesday, March 4 in New York, London, and Shanghai. At an Apple Experience, attendees are typically given the opportunity to try out Apple's latest hardware or software. Following the launch of Apple Creator Studio last month, for example, some content creators attended an Apple Experience...
iphone 17 pro green

iPhone 17 Pro Max Curiously Becomes Most Traded-In Smartphone

Wednesday February 18, 2026 9:13 am PST by
New trade-in data indicates that Apple's iPhone 17 Pro Max has rapidly become the single most traded-in smartphone. According to a new report from SellCell, Apple's latest flagship iPhone has quickly risen to the top of the independent trade-in market, accounting for 11.5% of all devices appearing in the top-20 trade-in rankings just months after release. The analysis is based on SellCell...

Top Rated Comments

74 months ago

I have to say though, I've bought the chinese clone bands in the past and they don't compare. I don't know what type of material Apple uses but it's not cheap silicone and it lasts forever.
Actually, It’s not silicone at all, it’s ‘fluoroelastomer‘.

A bit of background on this specific material:

Fluoroelastomer comes from the two words "fluorinated" and "elastomer". Fluoroelastomers are famous for their durability resistance to heat, oils, solvents and fuels. It is not a material that will stretch out easily, get damaged by extreme heats, or get deformed by being excessively sweat on. Flueroastamer is literally indestructible. Flueroastamer can also be less prone to causing skin reactions over rubber for some.

Where as rubber, doesn't have the same compound and durability as Flueroastamer does. Totally two different materials, even if they look Or feel the same
Score: 15 Votes (Like | Disagree)
74 months ago

Apple makes a killing off these bands. It probably cost them $1 to make one of these bands
You're forgetting (or you just don't know, actually) about the costs for tooling and setting up the machines to stamp these out, plus sourcing the color dyes, and of course the R&D involved to come up with the colors and the band design and also marketing and logistics costs. It's an 8 figure $ operation at the very least.

All in all the margin is probably around 20-25%, typical for retail products
Score: 12 Votes (Like | Disagree)
ThaRuler Avatar
74 months ago
Apple makes a killing off these bands. It probably cost them $1 to make one of these bands
Score: 10 Votes (Like | Disagree)
mikedis Avatar
74 months ago
Vitamin C looks a lot like Papaya.

Can you tell the two apart?

Attachment Image

Attachment Image
Score: 9 Votes (Like | Disagree)
74 months ago

Vitamin C looks a lot like Papaya.

Can you tell the two apart?
Yes, one starts with a V the other a P. Pay attention.
Score: 8 Votes (Like | Disagree)
CarlJ Avatar
74 months ago

Haven't these exact colors been available on Ebay through third parties for like forever? Also only $5 versus the crazy amount Apple charges
None of the eBay bands are fluoroelastomer, they’re all silicone, and don’t feel anywhere near as nice.
Score: 7 Votes (Like | Disagree)