Amid 'Apple Tag' Rumors, Tile Announces New 3M Adhesive 'Sticker' and Updated 'Slim' Electronic Trackers

Amid rumors that Apple is developing a Tile-like accessory that will help users keep track of their personal belongings, Tile today announced a new smart tracker called the Sticker, along with an updated Tile Slim.

tile sticker e1570533758981
About the size of a quarter, the Tile Sticker is the company's smallest tracker to date, and features waterproofing and a 3M adhesive backing for attaching it to most metal and plastic objects, including remote controls, cameras, and outdoor gear. The Tile Sticker is available in black and in twin packs for $39.99, or a pack of four for $59.99.

Meanwhile, the Tile Slim assumes a new compact form factor that's the shape and thinness of two credit cards. It also now features a three-year battery life, a speaker that's twice as loud as the previous model, and a 200-foot range. The Tile Slim also comes in black and costs $29.99 for a single device.

tile slim e1570533937492
In addition, Tile's most popular tags – the Mate and Pro – have had their ranges extended to 400 feet. The Tile Mate costs $24.99 and the Tile Pro can be had for $34.99. All Tile trackers are available today from Tile's website, Amazon, and other retailers.

Based on assets discovered in iOS 13 by MacRumors, Apple's equivalent electronic tracker accessory is expected to be a small, circular tag with an Apple logo in the center.

The tags will be closely integrated with the new Find My app in iOS 13 and macOS Catalina, which merged Apple's previous ‌Find My‌ iPhone and ‌Find My‌ Friends services into one.

Tile Render

Apple Tags concept by MacRumors

While not available in public betas of iOS 13, the internal build contains a new "Items" tab in the ‌Find My‌ app for ‌iPhone‌ and iPad, which allows users to track the location of personal belongings.

Noted Apple analyst Ming-Chi Kuo has said he expects Apple's tags to feature ultra-wideband or "UWB" technology, which can be found in the ‌iPhone‌ 11, ‌iPhone‌ 11 Pro, and iPhone 11 Pro Max.

Ultra-wideband is a short-range, low-power radio technology that is able to provide more precise indoor positioning than Bluetooth LE and Wi-Fi, suggesting that Apple's tags will be more accurate at pinpointing the location of lost items than Tile's current item trackers, which rely on Bluetooth LE.

Apple's tagging products went unmentioned at its September 10 event, but it's possible the company could make some sort of announcement soon, possibly during an October event.

Apple has several rumored products in its pipeline that could make an appearance as early as this month, including a 16-inch MacBook Pro with a scissor keyboard and an all-new design, refreshed iPad Pro models that will possibly sport triple-lens rear camera systems, and a refreshed Apple TV.

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
apple wallet drivers license feature iPhone 15 pro

Two More U.S. States Commit to Offering iPhone Driver's Licenses in Apple Wallet App

Thursday November 20, 2025 8:21 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...

Top Rated Comments

MrGimper Avatar
80 months ago

Ridiculous product. Never needed such a thing to find my belongings.

I'm not sure why people are so fascinated with these. Seriously, how many people actually bought and used these things?
I do, hope that's ok with you both?
Score: 29 Votes (Like | Disagree)
Jsameds Avatar
80 months ago

Ridiculous product. Never needed such a thing to find my belongings.
I bet you'll lose something now you've said that.
Score: 12 Votes (Like | Disagree)
macobyte Avatar
80 months ago
All this does is make me want Apple’s tags more. If Apple’s solution using UWB requires no charging or stays charged for multiple years and is very small and thin, they it will address every issue I’ve had with Tile. I think Tile will be dead in the water.

All signs pointed to an imminent announcement before the last event. Have their been any rumors as to why it was held back? Technical issues like AirPower?
Score: 9 Votes (Like | Disagree)
Khedron Avatar
80 months ago

All this does is make me want Apple’s tags more. If Apple’s solution using UWB requires no charging or stays charged for multiple years and is very small and thin, they it will address every issue I’ve had with Tile. I think Tile will be dead in the water.

All signs pointed to an imminent announcement before the last event. Have their been any rumors as to why it was held back? Technical issues like AirPower?
Maybe Apple wants to avoid another Pro Stand laugh track. There's no way they can get anywhere near Tile's prices when even their clear case goes for $39.

Just saw this on Tile's website, which is possibly the worst promotional image ever. Who thought this looked like a reasonable use case?


Score: 9 Votes (Like | Disagree)
carlsson Avatar
80 months ago

Ridiculous product. Never needed such a thing to find my belongings.
Ridiculous post. Never needed such a post to understand why all people aren't the same.
Score: 8 Votes (Like | Disagree)
rmoliv Avatar
80 months ago
Ridiculous product. Never needed such a thing to find my belongings.
Score: 7 Votes (Like | Disagree)