iPhone 11 Pro Max Outperforms Competing Smartphones to Earn DisplayMate's Highest Ever A+ Grade

Apple's new iPhone 11 Pro Max has earned display testing and calibration firm DisplayMate's "highest ever A+ grade" for providing "considerably better display performance than other competing smartphones."

iphone 11 pro display
DisplayMate tested the iPhone 11 Pro Max's display and found "major" performance improvements compared to the iPhone XS Max's display, including increased peak brightness, improved absolute color accuracy, and slightly lower screen reflectance, all while being up to 15 percent more power efficient.

DisplayMate:

The iPhone 11 Pro Max is a Very Impressive Top Tier Smartphone Display

Apple has continued to raise the on-screen Absolute Picture Quality and Absolute Color Accuracy of their displays by implementing Precision Factory Display Calibration, moving the overall iPhone 11 Pro Max display performance up to Record Setting Outstanding levels, and setting or matching many Display Performance Records, including Absolute Color Accuracy at a very impressive 0.9 JNCD that is Visually Indistinguishable From Perfect, and almost certainly considerably better than your existing Smartphone, 4K UHD TV, Tablet, Laptop and computer monitor.

The iPhone 11 Pro Max also has a Record Full Screen Peak Brightness of 770 nits, and 820 nits for the typical Average Picture Level of 50%, which is roughly double of most high-end Smartphones. Compared to the iPhone XS Max, the iPhone 11 Pro Max has a number of notable improvements including 17% higher Full Screen Peak Brightness and up to 15% higher Display Power Efficiency.

Read the full DisplayMate article for in-depth analysis of the iPhone 11 Pro Max's display and the methodology behind its testing.

Related Forum: iPhone

Popular Stories

Apple Announces Special Event in New York Feature

Apple Announces Special Event in New York, London, and Shanghai on March 4

Monday February 16, 2026 6:05 am PST by
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
Apple Announces Special Event in New York Feature 1

Apple Event on March 4: Here's What to Expect

Tuesday February 17, 2026 8:08 am PST by
Apple on Monday invited selected journalists and content creators to a "special Apple Experience" on Wednesday, March 4 in New York, London, and Shanghai. At an Apple Experience, attendees are typically given the opportunity to try out Apple's latest hardware or software. Following the launch of Apple Creator Studio last month, for example, some content creators attended an Apple Experience...
M3 iPad Air

Apple's Next Two Products Are Coming Soon

Thursday February 12, 2026 11:17 am PST by
Apple plans to release an iPhone 17e and an iPad Air with an M4 chip "in the coming weeks," according to the latest word from Bloomberg's Mark Gurman. "Apple retail employees say that inventory of the iPhone 16e has basically dried out and the iPad Air is seeing shortages as well," said Gurman. "I've been expecting new versions of both (iPhone 17e and M4 iPad Air) in the coming weeks."...
iphone 17 pro dark blue 1

Gurman: iPhone 18 Pro Could Be Underwhelming

Monday February 16, 2026 4:24 am PST by
Apple's upcoming iPhone 18 Pro and iPhone 18 Pro Max models "won't be a big update," according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that the iPhone 18 Pro models will "represent minor tweaks from last year's iPhone 17 Pro and 17 Pro Max." He compared the upgrade to Apple's past practice of appending the letter "S" to its more minor...
Apple Announces Special Event in New York Feature 1

Rumor: Apple to Announce Multiple New Products in First Week of March

Tuesday February 17, 2026 6:35 pm PST by
Apple on Monday invited selected journalists and content creators to a "special Apple Experience" on Wednesday, March 4 in New York, London, and Shanghai. And now, rumors are surfacing about Apple's broader plans for that week. Daring Fireball's John Gruber today guessed that Apple will announce new products on a day-by-day basis from Monday, March 2 through Wednesday, March 4:What strikes...

Top Rated Comments

Pepe4life Avatar
84 months ago
But macrumors forum users tell me the screen is piss yellow and I need to return the phone 20x to get a perfect one???
Score: 70 Votes (Like | Disagree)
84 months ago
Wow Apple really has gone downhill under Cook. If Jobs was still CEO it would have scored a A++++ :(
/s
Score: 46 Votes (Like | Disagree)
Maclver Avatar
84 months ago

Imagine the score if a chunk of the screen wasn’t missing.
Ohhh. FFS give up on the notch... you act like it's half the display......
Score: 34 Votes (Like | Disagree)
rosegoldoli Avatar
84 months ago
cant wait to see how the negative nancys spin this to their favor on how iphones are doomed
Score: 33 Votes (Like | Disagree)
84 months ago

So predictable.

“The new iPhone has the best camera, cpu, gpu, display, <insert component name> that we have ever measured”.

Rinse repeat.
It needs to be repeated because many people around here claim the iPhone is "behind the times" and particularly behind in hardware.

Reality is the iPhone (particularly the Pro) has a world class screen, among the best cameras, best video, best silicon, and best GPU.

The software is also miles ahead in security, support, and privacy with an ecosystem unmatched by any competitor.

The iPhone is the clear leader for these reasons.
Score: 30 Votes (Like | Disagree)
84 months ago
I thought iPhones were behind in hardware?
Score: 18 Votes (Like | Disagree)