Apple plans to start selling Powerbeats Pro in Ivory, Moss, and Navy starting starting on August 22 at 12:01 a.m. Pacific Time from the online Apple Store.
After orders for the new colors open on August 22, Apple plans to ship the headphones out on August 30, the same day the Powerbeats Pro will be available in retail stores.
Apple started selling Powerbeats Pro in May after introducing them in April, but only the black color was available at launch. Apple said that it would make the other colors available at a later date.
Powerbeats Pro are a wire-free version of Apple's popular fitness-oriented Powerbeats earbuds. Like the AirPods, Powerbeats Pro feature a dedicated charging case that offers 24 hours of battery life and an H1 chip for fast connectivity to your devices, device switching, and Hey Siri support.
Apple's Powerbeats Pro are priced at $249.95 in the United States. For more on the Powerbeats Pro features, make sure to check out our guide.
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
Following the emergence of a rumor that Apple is planning to downgrade the iPhone 18 to cut costs, further detail has emerged suggesting that display and chip specifications will see downgrades.
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Thursday April 23, 2026 5:29 am PDT by Tim Hardwick
Outgoing Apple CEO Tim Cook has named the botched 2012 launch of Apple Maps as his "first really big mistake" in the role, according to a Bloomberg report covering the town hall meeting that was held Tuesday with his recently announced successor, John Ternus.
The Maps app launched with mislabeled landmarks, faulty directions, and a user experience that fell well short of Google Maps at the...
They make this very bold statement on the web site :- "We listened to real athletes and we heard that nothing was more important than sound". What a load of BS