It's projected that Apple Music will see 3.8 million installs on Android devices by the end of Q1 2019, up from 3.3 million in Q4 2018 and a year-over-year increase of 65 percent.
Apple has been able to grow its Android user base for Apple Music in mid-to-late 2018, following a few quarters of decline. Beginning in Q4 2017 and continuing through Q2 2018, Apple Music installs on Android dwindled from 3.3 million to 2.3 million.
Now, the current quarter is anticipated to be Apple Music's best yet for new user installs on Android.
New users of the app in 4Q18 were up 43 percent over 1Q18, and we project that 1Q19 installs will total 3.8 million for a year-over-year increase of 65 percent.Apple Music first launched on Android in the fall of 2015, months after debuting on Apple devices. The Android app was just updated this week with a redesigned Browse tab to match iOS devices, and introduced support for Chromebooks.
Google Play users in the United States account for approximately 28 percent of all Apple Music for Android installs to date, with India a distant second at about 7 percent to the total. Great Britain, Brazil, and Russia round out the app’s five largest markets at 6 percent, 5 percent, and 4 percent of installs, respectively.