How watchOS 5 Brings Rich Web Content to Messages and Mail on Apple Watch

Apple's latest version of watchOS promises to bring rich HTML content to the wrists of Apple Watch users, thanks to new Webkit optimizations that improve apps like Mail and Messages.

Apple expanded on the new WebKit features at a WWDC session, in which it explained to developers how they can optimize web content for viewing on Apple Watch screens.

watchos 5 rich html content
Currently in the watchOS Mail app, rich HTML messages are rendered in a text-only format and users are prompted to view the content on another device for the full experience.

Likewise, tapping a URL link received in Mail or Messages directs Apple Watch users to their iPhone to view the web page.

However, in watchOS 5, full HTML emails are capable of being displayed on Apple Watch in cases where text-only formatting can't express the content of the message, and users can also view web page links, as well as interact with them, albeit in a limited way.

For example, turning the Digital Crown on Apple Watch scrolls the HTML content vertically, or users can drag with their finger to move up and down the page, while double-tapping zooms the content in and out, similar to iPhone.

In a Force Touch addition, a firm press on the Apple Watch screen reveals back and forward buttons to navigate through your viewing history (swiping left and right does the same thing).

watchOS 5 rich web content
Apple says it achieved the WebKit optimizations by shrinking the 320-pixel display used by the iPhone SE to fit the 156-pixel width of the Apple Watch display, and then computing the initial scale of the page so that the content width fits within the smaller screen. Basically, this allows text and images to appear smaller while preserving the overall layout of the page.

Apple notes that the optimizations are aimed at quickly consuming content, so some features like video playback and web fonts aren't currently available. However, users will be able to interact with forms within HTML content, and there's also an Safari-like Reader mode, which automatically activates on text-heavy web pages (the Reader Mode option is also accessible via Force Touch, so users can choose to read pages on their watch with extraneous content stripped out).

watchOS 5, due for release in the fall, promises several other improvements and features, including Walkie-Talkie for touch-to-talk communications with friends, automatic workout detection, and updates to the Siri watch face.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Buy Now)

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
amazon black friday

Amazon Kicks Off Black Friday Sale With Major Discounts on Apple Accessories, TVs, and More

Sunday November 23, 2025 7:12 am PST by
Black Friday deals have begun, and Amazon is one of the best places you can find steep discounts on numerous products this week. We've already collected all of the best Apple-related deals you'll find at Amazon (and other retailers) in our Apple Black Friday Deals post, so below you'll find other discounts on devices like Anker accessories, Beats headphones, video games, TVs, and more. Note:...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...

Top Rated Comments

ArtOfWarfare Avatar
98 months ago
I get the sense that Apple still doesn’t know what they’re doing with the Apple Watch and they’re just throwing ideas at it and seeing what sticks.
Score: 6 Votes (Like | Disagree)
44267547 Avatar
98 months ago
I get the sense that Apple still doesn’t know what they’re doing with the Apple Watch and they’re just throwing ideas at it and seeing what sticks.
They must be doing something right, with its popularity. However, Can you elaborate on this? I mean it’s rather vague what you’re saying. In terms of where watchOS once was and where it is now, how is it “They don’t what they’re doing”? I also think anytime Apple introduces something new, it must have some type of acceptance in order for it to be useful to somebody. I’m not sure how others don’t expect software to expand if they don’t try new things.
[doublepost=1528369066][/doublepost]
Am I the only one that thinks the screen is way too damn small to read an article on a holiday destination as demonstrated?
I just think it’d look really dumb and feel really dumb if you were squinting at this tiny little screen scrolling thru an article.
Just pull out your phone it’d be so much quicker!!.
We know the iPhone would serve a different purpose for a larger display, but Apple Watch is nice because you don’t have to have your iPhone with you all the time to glance at the display to see something and then revert to the iPhone if you want to. OtherWise, it sounds like the Apple Watch isn’t really for you based on your concerns over a small screen, given its alternative functionality.
Score: 5 Votes (Like | Disagree)
Blackstick Avatar
98 months ago
I have this justifiable feeling my Series 1 is going to be dog slow when this rolls around in September.
Score: 5 Votes (Like | Disagree)
Smigit Avatar
98 months ago
I’m pretty excited to see this myself. I think most of my emails contain HTML and while o don’t want a full desktop experience, right now those emails are impossible to check on the Watch. If this can at least make the more simple ones readable I think it’ll be a great update.
Score: 2 Votes (Like | Disagree)
groovyf Avatar
98 months ago
I hope this is a toggle. Doesn't Mail app by default (macOS) not load external content unless you click the link to "Download all images"?
I cna't help but think that "nasties" could be loaded to the watch via this rich HTML view.

[Edit: corrected "phone" to "watch"]
Score: 2 Votes (Like | Disagree)
roguedaemon Avatar
98 months ago
Am I the only one that thinks the screen is way too damn small to read an article on a holiday destination as demonstrated?
I just think it’d look really dumb and feel really dumb if you were squinting at this tiny little screen scrolling thru an article.
Just pull out your phone it’d be so much quicker!!

I can barely read a text on mine, I just see oh cool I have a notification and pull out my phone.
[doublepost=1528368217][/doublepost]
I hope this is a toggle. Doesn't Mail app by default (macOS) not load external content unless you click the link to "Download all images"?
I cna't help but think that "nasties" could be loaded to the phone via this rich HTML view.
Is that not all computers tho? I’d feel safest on an Apple smart device rather than an android or windows based computer.
Score: 2 Votes (Like | Disagree)