Following its June quarter earnings results, which beat Wall Street expectations for both revenue and iPhone sales, Apple's stock opened at an all-time high of $159.52 today. Apple also opened with a market cap of nearly $830 billion, moving it closer to becoming a trillion dollar company.
Investors and analysts alike remain optimistic about the so-called iPhone 8 expected later this year. Drexel Hamilton analyst Brian White today said his Wall Street firm continues to believe Apple remains among the most underappreciated stocks in the world, and maintained his lofty $202 price target.
MacRumors obtained the latest research notes from several Apple analysts with updated AAPL price targets and ratings. MacRumors has also published a complete transcript of Apple's post-earnings conference call with CEO Tim Cook and CFO Luca Maestri.
AAPL is currently trading in the $156 to $157 range after falling back a few dollars since the opening bell, but it's still up over 4 percent.
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle.
Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines.
According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option.
Apple's guidelines for Live Activity state that...
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator.
The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce.
In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing."
TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far.
Size
Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch.
The key announcements include:
New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January.
"Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Govee today introduced three new HomeKit-compatible lighting products, including the Govee Floor Lamp 3, the Govee Ceiling Light Ultra, and the Govee Sky Ceiling Light.
The Govee Floor Lamp 3 is the successor to the Floor Lamp 2, and it offers Matter integration with the option to connect to HomeKit. The Floor Lamp 3 offers an upgraded LuminBlend+ lighting system that can reproduce 281...
In early 2007, my wife thought I was crazy when I invested one year of my modest annual salary in AAPL. “It’s too big of a risk”, “I can’t believe you invested such a large amount in a computer company”, and more. However, I had recently converted over to Apple (from PCs) about 9 months earlier and I saw what a difference Apple was in the personal computing world. And then there were rumors and the eventual announcement of the iPhone. I realized the true visionary Steve Jobs was and I really liked the direction Apple was headed. I truly believed it would be the best investment I would ever make in my life...and it was.
It’s been a great ride over the last 10 years. I’m still on-board with that original investment and I look forward to seeing where things go from here.
As an investor, thank you Apple. As a consumer, thank you Apple. You make some of the best products and services in the world.
Apple's current success is entirely due to Steve Jobs & Jonny Ive. Tim Cook has done **** all apart from stear the ship in the same direction.
You're making an anecdotal statement without backing it up with Facts. Here are some facts regarding Tim Cook and his overall achievements with in the last year:
The iPhone installed base has grown by 500M users.
The iPad installed base has grown by 175M users. Which is now up 15% in sales.
The Mac installed base has grown by 50M users.
Apple introduced Apple Watch, the company's first wearable product. Approximately 18M Apple Watches, a device positioned as an iPhone accessory, have been sold to date. Sales of Apple Watch were up over 50 percent in the June quarter 2017, and it's the number one selling smartwatch in the world by a very wide margin.
Apple is earning more than $6B per year of revenue through application sales via the App Store.
Apple successfully made the difficult jump from a paid music download model to streaming and is approaching 20M paying Apple Music subscribers.
Apple continues to push forward with Apple TV. The company is approaching 10M units sold since the device was updated in 2015.
Apple continues to develop key services including Apple Pay, Messages, and Maps.
By 2030 Chinese phones will have made huge gains in the market, I'd guess. Better to buy index funds for long-term growth rather than focusing on specific companies.
