One year after launching its first Bluetooth-enabled smart toothbrush with the Sonicare Flexcare Platinum device, Philips this week announced the all-new Sonicare DiamondClean Smart Sonic toothbrush. The toothbrush packs in the usual array of features found in other smart toothbrushes, including brush coaching and smartphone connectivity, as well as including a revamped brush head system and inductive charging through an included glass cup.

philips toothbrush 3
Like its previous toothbrush, Philips' DiamondClean device includes a variety of sensors that guide users through customized brushing routines, provides real-time feedback through the connected iPhone and Android app, and keeps track of data collected overtime within the app. The app provides a 3D mouth map, highlighting problematic areas that users might miss while brushing, as well as potential issues like bleeding areas and cavities.

philips toothbrush 2
The new brush head system also intends to make choosing a brushing mode easier than the Flexcare Platinum toothbrush. With included microchips in each head, when users snap on one of the four new heads -- plaque control, gum care, whitening, and fresh breath -- the DiamondClean will automatically set the routine for the related activity in the brush head that's been connected. The toothbrush tracks how long and how hard each brush head has been used, and warns the user when it's nearing time to replace them.

"Philips is committed to developing products that have a positive impact on people's lives. Through our research we know that consumers want to achieve their healthiest smile, but don't often know how they are doing in between visits to their dental professional," said Alexander Harris, Senior Marketing Director, Philips Oral Healthcare.

"We developed Philips Sonicare DiamondClean Smart while working closely with dental professionals to eliminate the guesswork from tooth brushing. Backed by our most recent research and insights, we are able to provide users with data and knowledge that will help them achieve a complete clean, every time."

To charge the toothbrush, Philips has included its inductive charging glass cup -- which doubles as a rinsing glass -- with a base that users connect to a wall outlet, and when the DiamondCare toothbrush is placed inside it instantly begins charging. Included in the box is a deluxe travel case as well, so if users are on the go they can recharge the toothbrush using a connected USB cable. One full charge via either charging option will provide up to two weeks of battery for the toothbrush.

philips toothbrush 4
The Philips Sonicare DiamondClean Smart Toothbrush comes in white, black, pink, and sliver and starts at $229.99 with two brush heads, rising to $269.99 with three brush heads, and $329.99 with a full set of the new brush heads. Those interested can also find the toothbrush on Amazon. The DiamondClean toothbrush uses the same connected iPhone app, Philips Sonicare [Direct Link], that the company debuted with the Flexcare toothbrush last year.

Top Rated Comments

112 months ago
I can think of no finer idea than a drinking glass connected to an electrical outlet. If only it was big enough to also hold my hair dryer.

So, I have the $20 Phillips Vitality brush, which I've used for years. Every few weeks I have to clean the charging stand because of residue that accumulates on it. And I'm GOOD at cleaning my brush after use. I can't imagine using the cup that I rest my toothbrush in for drinking as well.

It's probably also worth pointing out that for $329 I could use a regular toothbrush and go see my dentist once a month for a year.
Score: 10 Votes (Like | Disagree)
112 months ago
Why does anyone need this?
Score: 9 Votes (Like | Disagree)
112 months ago
I literally can't believe people buy these things.
Score: 7 Votes (Like | Disagree)
112 months ago
I literally can't believe people buy these things.
A toothbrush? They are actually quite useful. They keep your teeth clean.
Score: 7 Votes (Like | Disagree)
dan9700 Avatar
112 months ago
How did people survive with a normal toothbrush for so many years lol this is so stupid
Score: 6 Votes (Like | Disagree)
Kaibelf Avatar
112 months ago
Why does anyone need this?
Why does anyone need a television? Or a smartphone? Or a hybrid car? Or a home office? Or fitted clothes? Or organic food? Because it’s their money and they want to buy these things.
Score: 5 Votes (Like | Disagree)

Popular Stories

Apple Announces Special Event in New York Feature

Apple Announces Special Event in New York, London, and Shanghai on March 4

Monday February 16, 2026 6:05 am PST by
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET. Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
M3 iPad Air

Apple's Next Two Products Are Coming Soon

Thursday February 12, 2026 11:17 am PST by
Apple plans to release an iPhone 17e and an iPad Air with an M4 chip "in the coming weeks," according to the latest word from Bloomberg's Mark Gurman. "Apple retail employees say that inventory of the iPhone 16e has basically dried out and the iPad Air is seeing shortages as well," said Gurman. "I've been expecting new versions of both (iPhone 17e and M4 iPad Air) in the coming weeks."...
iphone 17 pro dark blue 1

Gurman: iPhone 18 Pro Could Be Underwhelming

Monday February 16, 2026 4:24 am PST by
Apple's upcoming iPhone 18 Pro and iPhone 18 Pro Max models "won't be a big update," according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that the iPhone 18 Pro models will "represent minor tweaks from last year's iPhone 17 Pro and 17 Pro Max." He compared the upgrade to Apple's past practice of appending the letter "S" to its more minor...
Coffee Burgundy and Purple iPhone 18 Pro Mock

Five iPhone 18 Pro Features Revealed in New Report

Friday February 13, 2026 8:43 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are still seven months away, an analyst has revealed five new features the devices will allegedly have. Rumored color options for the iPhone 18 Pro models In a research note with investment firm GF Securities on Thursday, analyst Jeff Pu outlined the following upgrades for the iPhone 18 Pro models: Smaller Dynamic Island: It has been rumored...
Apple Announces Special Event in New York Feature 1

Apple Event on March 4: Here's What to Expect

Tuesday February 17, 2026 8:08 am PST by
Apple on Monday invited selected journalists and content creators to a "special Apple Experience" on Wednesday, March 4 in New York, London, and Shanghai. At an Apple Experience, attendees are typically given the opportunity to try out Apple's latest hardware or software. Following the launch of Apple Creator Studio last month, for example, some content creators attended an Apple Experience...