Apple Removes Option to Purchase Gift Cards by Email [Update: Added Back] - MacRumors
Skip to Content

Apple Removes Option to Purchase Gift Cards by Email [Update: Added Back]

by

Apple recently removed the option to purchase Apple Store or iTunes gift cards by email from its U.S. website, eliminating the ability to buy e-gift cards.

apple-e-gift-card
The option to purchase physical Apple Store or iTunes gift cards by mail remains on Apple's website, while both physical and e-gift cards remain available from third-party resellers such as Walmart and Staples.

Apple previously allowed customers to purchase digital gift cards and send them by email. The purchaser selected a card design and value, and composed a birthday wish or similar message for the recipient.

The change appears limited to the U.S. for now, as Apple continues to sell Apple Store and iTunes gift cards by email in Australia, Canada, and the United Kingdom.

Update (September 16): Apple has restored the page for purchasing gift cards by email in the United States.

Top Rated Comments

124 months ago
Probably has to do with fraud.
Score: 10 Votes (Like | Disagree)
Mlrollin91 Avatar
124 months ago
Well that's stupid. I purchase e-giftcards all the time. What purpose do they have in removing the convenience of this?
Score: 8 Votes (Like | Disagree)
Bawstun Avatar
124 months ago
What the? How does removing this convenience make any sense at all?
They saw the success of removing the headphone jack, they're moving on to e-gift cards now as well. Just something else you didn't know you wanted!
Score: 6 Votes (Like | Disagree)
124 months ago
What the? How does removing this convenience make any sense at all?
Score: 6 Votes (Like | Disagree)
69Mustang Avatar
124 months ago
...I even put messages in the headline saying to myself "Just for you, because your worth it."
This immediately popped into my head when I read your quote:

:p:D
Score: 5 Votes (Like | Disagree)
124 months ago
That's a shocking move. I purchased E-Gift cards all the time. Unfortunate for you Apple.
Score: 3 Votes (Like | Disagree)

Popular Stories

imac video apple feature

Apple Released Yet Another New Product Today

Friday March 20, 2026 2:39 pm PDT by
Apple has unveiled a whopping nine new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and now the Nike Powerbeats Pro 2. iPhone 17e features the same overall design as...
iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Later This Year With These 12 New Features

Wednesday March 18, 2026 7:39 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component...
ios 26 4 pastel

iOS 26.4: Top 10 New Features Coming to Your iPhone

Friday March 20, 2026 2:44 pm PDT by
iOS 26.4 isn't the major update with new Siri features that we hoped for, but there are some useful quality of life improvements, and a little bit of fun with an AI playlist generator and new emoji characters. Playlist Playground - Apple Music has a Playlist Playground option that lets you generate playlists from text-based descriptions. You can include moods, feelings, activities, or...