pandora-amazonAmazon and Pandora are closing in on licensing agreements with the world's largest record labels to launch their own streaming music services later this year, reports Financial Times.

Both subscription-based services are expected to cost $9.99 per month, a price that has become the industry standard, and compete with heavyweights like Apple Music and Spotify.

Amazon's offering could launch as early as September, according to the report, while Pandora is said to be making progress towards debuting its service later this year.

Reuters first reported Amazon's plans to launch a standalone streaming music service in June, followed by a Recode report last week claiming the online retailer is also working on a $5-a-month subscription music service that will be exclusive to owners of the company's internet-connected Echo speaker.

Amazon currently sells individual songs or albums through Amazon Music, while Amazon Prime subscribers can stream Amazon music, playlists, and radio stations for free, but the selection is limited compared to Apple Music and Spotify.

Pandora's ambitions to launch its own subscription music service, likely based on its acquisition of "key assets" from Rdio in 2015, were first reported by The Wall Street Journal earlier this month. The company plans to offer two price tiers by also slightly tweaking its existing $5 per month ad-free option with select new perks like skipping songs and offline listening, the report said.

Pandora currently offers customers in the U.S., Australia, and New Zealand the ability to listen to free, ad-supported radio stations centered around particular artists or songs, rather than offering on-demand listening like Apple Music. By offering only randomized, radio-like stations that prevent users from playing specific songs, it has been able to bypass licensing agreements with major record labels.

Top Rated Comments

Traverse Avatar
75 months ago
I'm getting subscription fatigue...Microsoft Office, Adobe, Apple Music, Spotify, Dropbox, Pandora, Amazon

I understand the benefit from a corporate perspective, but still. Plus, you have all of these different music subscriptions and then "exclusives" to each one. It's annoying for the end user.
Score: 6 Votes (Like | Disagree)
thisisnotmyname Avatar
75 months ago
Had to get to the second paragraph before it was clear they weren't working together. May want to include "independently" in the headline.
Score: 5 Votes (Like | Disagree)
xero9 Avatar
75 months ago
One of the biggest advantages Apple Music (and even Spotify to some degree) has is it isn't limited to just the US.

Unless Pandora and Amazon can expand outside of those borders, it's no dice for me at least.
Score: 2 Votes (Like | Disagree)
mlody Avatar
75 months ago
I feel that in a couple years (maybe sooner?) the music streaming business is going to shrink to 2-3 services from where it is now. I do like the option of choices, but too many gets a little overwhelming.
I am with you on this one. Even if Amazon, Google, and Apple were bleeding red for the music service, they will continue to offer it because they are loaded with cash and will be able to absorb the loss, if any. Any other company will only die or get bought up cause they won't be able to sustain losing money to compete with the three giants.
Score: 1 Votes (Like | Disagree)
Iconoclysm Avatar
75 months ago
I am equally interested in a "high-quality audio" subscription, but I will miss the audio jack. Syncing my phone to a wireless product can in no way be more intuitive than simply plugging something in. And then there is the sound quality itself. It's not good enough for Woz, and it's not good enough for me either.
That's the entire point of using the Lightning port to plug in headphones. They can actually be better sounding than your current 3.5mm headphones if they include their own DAC and can be noise cancelling without a need to be charged.

If Apple builds AirPlay enabled wireless earbuds, they will sound far better than Bluetooth as well. I'd wait and see, as Woz is going to do.
Score: 1 Votes (Like | Disagree)
Nozuka Avatar
75 months ago
Hopefully Apple will start a High Quality Audio Subscription soon.
Would also help to hype the Lightning Port Audio on the new Iphone that noone really wants at the moment..

But then again, people will still miss the old Audio Jack
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
iPhone 14 Pro Purple Front and Back MacRumors Exclusive

iPhone 14 Pro Renders Highlight Multiple Design Changes

Wednesday May 25, 2022 8:56 am PDT by
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
iPhone 13 Face ID

'High-End' iPhone 14 Front-Facing Camera to Cost Apple Three Times More

Monday May 23, 2022 7:05 am PDT by
The iPhone 14 will feature a more expensive "high-end" front-facing camera with autofocus, partly made in South Korea for the first time, ET News reports. Apple reportedly ousted a Chinese candidate to choose LG Innotek, a South Korean company, to supply the iPhone 14's front-facing camera alongside Japan's Sharp. The company is said to have originally planned to switch to LG for the iPhone...
apple wwdc 2022

Apple Shares WWDC 2022 Schedule, Keynote to Take Place June 6 at 10:00 a.m PT

Tuesday May 24, 2022 9:06 am PDT by
Apple today confirmed that the keynote event for the Worldwide Developers Conference will begin at 10:00 a.m. Pacific Time on June 6, the first day of WWDC. The keynote will be an online-only event, though a select number of developers have been invited to the Apple Park campus for a viewing event. In addition to confirming the keynote date and time, Apple has shared the full WWDC 2022...
2022 Apple Watch Pride Edition Bands

Apple Announces 2022 Pride Edition Watch Bands and Watch Face

Tuesday May 24, 2022 6:24 am PDT by
Apple today announced new Pride bands for the Apple Watch, with new Pride Edition Sport Loop and Pride Edition Nike Sport Loop options available. The new Pride Edition bands are available to order today for $49 on Apple.com and in the Apple Store app, and will be available at Apple Store locations starting May 26. The Pride Edition Nike Sport Loop is also coming soon to Nike.com. This...