Instagram Apes Snapchat Again With New 'Events' Channel

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Instagram has introduced a new "Events" channel in the Explore section of its app that highlights user photos and video clips captured during specific events from around the world.

Currently only available in the U.S., the new channel implements an algorithm to curate media from events like sports games and concerts, based on a user's preferences and habits, according to a post on the company's site.

Instagram events
Snapchat users may be experiencing déjà vu all over again at this point, given that the new Instagram feature is extremely similar to the rival app's Discover channel "Live Stories", where reels of photos and videos are shared publicly by users at a particular event.

The addition of the new feature by Instagram certainly follows a trend. Earlier this month, the Facebook-owned photo and video sharing platform announced "Instagram Stories", which functions identically to Snapchat's Stories in that it lets users post customized images and videos on their profile, where they live for 24 hours before disappearing completely.

Surprisingly, Instagram has been upfront about its recent tendency to imitate Snapchat features. While demoing its new Stories feature for TechCrunch, Instagram CEO Kevin Systro admitted that Snapchat "deserve all the credit".

Top Rated Comments

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52 months ago
It seems Snapchat and Instagram might be competitors. Race to the bottom as they both bloat their products. Position vacant in the App Store for a new simple photo app.
Score: 4 Votes (Like | Disagree)
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52 months ago
I've been studying this post for a while now and am unable to find the "mac" bit, the "rumors" bit, or even the "news you care about" bit.

Can anyone help please?
Score: 1 Votes (Like | Disagree)
Avatar
52 months ago

I've been studying this post for a while now and am unable to find the "mac" bit, the "rumors" bit, or even the "news you care about" bit.

Can anyone help please?

Sure! It's in the iOS blog and comes under "news". The "care about" part is naturally subjective.

I never explored Snapchat but had an Instagram account for years. Don't mind if they want to copy a few features, will check it out if anything's happnin'.
Score: 1 Votes (Like | Disagree)
Avatar
52 months ago

Simple never wins in the long run. People want more than simple one trick pony apps.

When the App Store first launched, people were cool with apps that did just one thing. That has changed long ago now and the single trick apps and simple ones don't survive or even see nearly the uptake that more advanced apps do.
[doublepost=1471521290][/doublepost]

Aaaah, the grumpy guy that hates change. I bet you liked it better when cars only had AM radios, then FM had to come along and make things all complicated and cluttered.

Many are naturally resistant to change but without it pushed upon them we'd never see advancement. Without it the user numbers and frequency of app usage falls. Without it these companies fail.

So you're just going to have to live with it. But chances are, you'll find use for the new features at some point. Those that cried about new features on Facebook last year are some of the biggest users of those same features today.

Interesting. Is there any solid data supporting that the single trick apps and simple ones don't survive or even see nearly theuptake that more advanced apps do?
Score: 1 Votes (Like | Disagree)
Avatar
52 months ago

I've been studying this post for a while now and am unable to find the "mac" bit, the "rumors" bit, or even the "news you care about" bit.

Can anyone help please?

Are you complaining about a site thats free, where people work hard to bring you anything Apple realeted news? You are free to leave my friend. Or better yet, try starting your own blog and pleasing every single human on this planet.
Score: 1 Votes (Like | Disagree)

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