Fitbit today announced the "Fitbit Alta," a new device in its fitness-focused wearable lineup that the company aims to be the intersection between personalized style and in-depth activity tracking. As with all Fitbits, the Alta will track a user's daily activities, exercise, and sleep, but now the band includes "Reminders to Move," which will push notifications to the wrist when you've been stationary for an extended period, similar to the Apple Watch's standing notifications.

Fitbit Alta 2
Thanks to Reminders to Move, the Alta will keep users active by encouraging the completion of a "mini step goal" of 250 steps every hour, or about 2-3 minutes of walking time. Additionally, the new band automatically tracks workouts without needing to tell the Alta when one has begun or ended, and all of your activity data syncs to the companion Fitbit app to keep watch over daily and weekly exercise goals.

Fitbit's new wearable also has a few band accessories to choose from, including a $29.95 Classic Band, $59.95 Leather Band, and $99.95 Metal Bracelet. Each band surrounds the Alta's OLED display, which lets users tap through succinct readouts of their daily calorie burn, sleep stats, and recent notifications. The screen can also be customized with unique clock faces, similar to the company's "Blaze" activity tracker, which it announced last month.

Fitbit Alta 3

The Classic Band (left), Leather Band (middle), and Metal Bracelet (right)

The Alta will be able to support call, text, and calendar notifications through vibrating alerts, and should last up to 5 days on one battery life, according to Fitbit. Although it won't be released until sometime in March, those interested can pre-order the Fitbit Alta for $129.95 starting today on the company's website. The Classic Bands will be available at launch, but the Metal Bracelet has a summer release window and the Leather Band is "coming soon."

Top Rated Comments

Stella Avatar
109 months ago
"Reminders to Move" is nothing new. Other fitness trackers have had this functionality previously, and prior to the Apple Watch.
Score: 2 Votes (Like | Disagree)
coffeemadmanUK Avatar
109 months ago
I do like the look of these. I'm (relatively) happy with my Apple Watch, but there are moments where I wish Apple had/will release just a device focused on fitness as that's what I use my Watch for mostly.
Score: 2 Votes (Like | Disagree)
avanpelt Avatar
109 months ago
Clearly they are doing something right because they've got sales. I see far more Fitbits out in public than all other activity trackers combined. I just can't bring myself to use a band that requires a recharge even every five days. I've been spoiled by the Withings watch, which runs on a standard watch battery which lasts for about 8 months and tracks steps, sleep, running, and swimming. It doesn't have any phone notifications but I'm not sure I want that anyway.
Score: 2 Votes (Like | Disagree)
Lostanddamned Avatar
109 months ago
I have to say, I’m impressed that the market manages to support so many different fitbit models, but they are clearly doing something very, very right.
Score: 1 Votes (Like | Disagree)
UhFive Avatar
109 months ago
This is pretty much exactly what I think a wearable should be...send me notifications and track my movement. I don't need/want all the extra apps of a full Apple Watch, but I will definitely be waiting til the new watch is announced before pulling the trigger on one of these. I'm too much of a fanboy.
My wife however, well I might as well preorder her one of these.
Score: 1 Votes (Like | Disagree)
spazzcat Avatar
109 months ago
Fitbit Charge HR monitoring accuracy is so-so:
http://www.wareable.com/fitbit/fitbit-charge-hr-review
http://www.dcrainmaker.com/2015/02/fitbit-charge-review.html

To Clarify - when I meant 24/7, I mean constant HR monitoring. Which many do not do, including the Charge.
I wanted to love my Peak, but not being able to get my data to sites like MMP or Strava was a no deal...
Score: 1 Votes (Like | Disagree)

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