Apple Adds Four New Videos to 'Shot on iPhone 6' Gallery

Apple today updated its "Shot on iPhone 6" microsite to add four new videos to the "World Gallery films" section of the site. While the Shot on iPhone 6 campaign has been running since March, the dedicated video gallery was just added in early June.


Today's videos come from the Netherlands, Australia, the United States, and Norway. Like the existing videos in the gallery, the new videos showcase content shot using the iPhone and its video capturing tools like Slo-Mo and Time Lapse Each of the 15-second videos is accompanied by music and concludes with the tagline "Shot on iPhone 6."


The first video, shown above, is a Time Lapse of clouds passing over a mountain, while the second depicts a caterpillar inching along the grass. The other two videos depict what appears to be a swarm of birds and a Slo-Mo video of the shadows cast by skateboarders.


Apple's Shot on iPhone 6 microsite also includes a range of photographs that were taken with the iPhone 6, some of which have been edited using various apps. The site features photos and videos from more than 70 photographers in 24 countries, with the images being used in print media, transit posters, and billboards across the world.

Top Rated Comments

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67 months ago
the white background isn't needed.
Score: 3 Votes (Like | Disagree)
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67 months ago
Is anyone else baffled by this: how does Apple manage to blow up 8MP photos to billboard-size masterpieces??
Score: 3 Votes (Like | Disagree)
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67 months ago

I like the caterpillar and birds.

How long would it take the caterpillar to walk from one end of the universe to the other?

Never. The caterpillar would eventually return to where he started.

Right after, he turns into a butterfly that eats black holes.
Score: 2 Votes (Like | Disagree)
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67 months ago

the white background isn't needed.

Yes it is. It makes it an Apple ad, not just another YouTube movie.
Score: 2 Votes (Like | Disagree)
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67 months ago
The birds are starlings, and the flocking is called a murmuration. See http://www.wired.com/2011/11/starling-flock/ for a description of the physics involved.
Score: 1 Votes (Like | Disagree)
Avatar
67 months ago

Is anyone else baffled by this: how does Apple manage to blow up 8MP photos to billboard-size masterpieces??

It´s all about the viewing distance.. :)

If you go see a movie it´s either in 2MP(Full HD) or 8MP (4K), and those screens are huge :)
Score: 1 Votes (Like | Disagree)

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