Google SparrowGoogle has quietly removed both the iOS and Mac versions of its Sparrow email apps from Apple's App Stores, amid reports the company is shifting to focus more intently on its revamped Inbox by Gmail app (via TechCrunch).

The company bought alternative email client app Sparrow back in 2012 and launched Inbox by Gmail to select users last fall, with a wider release earlier this year.

At the time of its launch, Sparrow offered a unique and accessible email client that made it popular with a wide audience. Google's acquisition saw the Sparrow team focusing on non-Sparrow related projects, and the app's lack of continued developer support saw it nosedive in the App Store rankings in the years since.

Sparrow flying away for good shouldn’t come as too much of a surprise, but it has been a long time coming. At the time of Google’s acquisition in 2012, reportedly for under $25 million, Sparrow/Google more or less stopped big developments but kept the apps operational and pledged support for existing users.

The Sparrow iOS app never received iOS 8 support and the Mac App was never updated after the acquisition at all, so Google's removal of the apps from the storefront isn't too shocking. Some of that same Sparrow team, including product designer Jean-Marc Denis, have gone on to help Google out with the new Inbox app.

Inbox by Gmail is available to download for free from the App Store. [Direct Link]

Top Rated Comments

k1121j Avatar
81 months ago
is it me or does it seem google has a bit of ADHD it seems to have the attention span of a gnat
Score: 9 Votes (Like | Disagree)
springsup Avatar
81 months ago
They have a billion in cash. They must be doing something right. How about you?

So money makes people right? Rich people never make poor decisions? A poorer person is incapable of a better decision than a rich person? Bad decisions have never been made in rich companies?

Remember that decisions are made 'in' companies, not 'by' them. Companies consist of thousands of human beings who will be responsible for different things, miscommunicate or misjudge things from time to time, and who are, on average, not so significantly richer than you or I that their ideas become infallible. Everybody makes mistakes. Even those with money.

As for Sparrow, the whole reason it exists is because the official Gmail app on iOS is so dreadful that somebody decided to make their own Gmail app. Inbox is interesting, but I wish Google would make a really good, normal, official Gmail app.
Score: 5 Votes (Like | Disagree)
amirite Avatar
81 months ago
Google does this too often. You can't rely on any of their products besides the biggest money-makers.
Score: 5 Votes (Like | Disagree)
maflynn Avatar
81 months ago
Can't say that I'm surprised. The hand writing was on the wall when Google purchased them
Score: 4 Votes (Like | Disagree)
brendu Avatar
81 months ago
They have a billion in cash. They must be doing something right. How about you?

Yeah, comparing a giant corporation's wealth to a single person's is reasonable.... He's right too. Google attempts a ton of stuff and then abandons things quickly when they don't work out fast. It's their prerogative but it frustrates users.
Score: 3 Votes (Like | Disagree)
69Mustang Avatar
81 months ago
This is pure evil. :eek:

Siri

TestFlight

Swell

Lala

Spotsetter

Prss

Matcha

Pure evil. Look at all these companies Google acquired and shuttered. :rolleyes:
Score: 3 Votes (Like | Disagree)

Top Stories

april 2021 event coverage feature

Apple Event Live Coverage: New iPads, AirTags, and More Expected [Event Over]

Tuesday April 20, 2021 9:07 am PDT by
Apple's virtual "Spring Loaded" event kicks off today at 10:00 a.m. Pacific Time, with Apple expected to debut updated iPad models and perhaps some other hardware such as AirTags or iMac models based on Apple silicon. Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across its platforms. We will also be updating this article with live blog...
m1 imac colors

Apple Announces Redesigned iMac With M1 Chip and Seven Color Options

Tuesday April 20, 2021 10:22 am PDT by
Apple has announced a new, redesigned 24-inch iMac, featuring an M1 chip, a 4.5K display, and a range of color options, as well as an improved cooling system, front-facing camera, speaker system, microphones, power connector, and peripherals. The new iMac features a completely new compact design, and comes in a range of seven striking colors, including green, yellow, orange, pink, purple,...
Ports 2021 MacBook Pro Mockup Feature 1 copy

Stolen MacBook Pro Schematics Confirm Apple's Plans to Add More Ports and Remove Touch Bar

Wednesday April 21, 2021 10:31 am PDT by
Schematics stolen from Apple supplier Quanta Computer outline Apple's plans for the next-generation MacBook Pro models that are expected in 2021, and clearly confirm plans for additional ports and a return to MagSafe. MacRumors saw the schematics after they were leaked online, and some of them feature the logic board of the next-generation MacBook Pro. On the right side of the machine,...
iphone 12 preorder purple

Apple Launching iPhone 12 and 12 Mini in New Purple Color on April 30

Tuesday April 20, 2021 10:08 am PDT by
Apple today announced that the iPhone 12 and iPhone 12 mini will be available in a new purple color starting April 30, with pre-orders starting this Friday. Apple is also releasing a new MagSafe Leather Case and Leather Sleeve in Deep Violet, a Silicone Case in Capri Blue, Pistachio, Cantaloupe, or Amethyst, and a Leather Wallet in Arizona, all available to order beginning today. iPhone...
13 inch macbook pro m1

14-Inch and 16-Inch MacBook Pro Models With XDR Displays Expected to Launch Later This Year

Wednesday April 21, 2021 7:08 am PDT by
Apple yesterday unveiled a new 12.9-inch iPad Pro with a Liquid Retina XDR display that uses mini-LED backlighting to achieve up to 1,000 nits of full-screen brightness and up to 1,600 nits of peak brightness. With over 10,000 mini‑LEDs grouped into more than 2,500 local dimming zones, the display also has an impressive 1,000,000:1 contrast ratio. Apple has so far branded its mini-LED...
14

Apple Says iOS 14.5 Will Be Released 'Next Week'

Tuesday April 20, 2021 11:08 am PDT by
Apple today in a press release about its new AirTag item tracker announced that iOS 14.5 and iPadOS 14.5 will be available starting "next week." iOS 14.5 and iPadOS 14.5 are packed with new features, including the ability for iPhone users who are wearing an Apple Watch to unlock the iPhone with Face ID while wearing a mask. iOS 14.5 and iPadOS 14.5 will also be the minimum software versions...
ipad pro with m1 chip

Apple Introduces Next-Generation iPad Pro With M1 Chip, Thunderbolt, 5G, XDR Display, and More

Tuesday April 20, 2021 10:40 am PDT by
Apple today announced the next-generation iPad Pro with the same M1 chip found in the latest Macs, Thunderbolt and USB4 support, 5G connectivity on cellular models with mmWave support in the United States, and more. With an 8-core CPU and 8-core GPU, Apple says the M1 chip in the new iPad Pro provides up to 50% faster performance and up to 40% faster graphics compared to the A12Z Bionic chip ...
f1618938547

Apple Announces AirTag Tracking Devices Starting At $29 Each

Tuesday April 20, 2021 10:10 am PDT by
Apple today announced AirTag, a Tile-like Bluetooth tracking device that's designed to be attached to items like keys and wallets for tracking purposes, letting you find them right in the Find My app. AirTags are accessories for attaching to backpacks, luggage, and other items. Any U1 device like the iPhone 12 can be used for precision finding to guide you right to the item you're looking...
airtag engraving 69

Apple Tries to Limit Offensive AirTag Engravings... With Mixed Results

Wednesday April 21, 2021 3:16 am PDT by
Apple's AirTag item trackers can be custom-engraved using text, numbers, and even emoji, but users looking to express some college humor will likely need to look elsewhere, because Apple's online AirTag personalization tool is easily offended. An AirTag is just big enough to fit up to four characters or up to three emoji. That might seem just enough to get dubiously creative with your...
maxresdefault

Apple Event 2021: Everything Apple Announced at Its 'Spring Loaded' Event in Just 6 Minutes

Tuesday April 20, 2021 4:23 pm PDT by
Apple today held its first event of 2021, and it was one of the most exciting events that we've seen in some time. Apple announced a whole slew of new products, including an M1 iMac, an M1 iPad Pro, a refreshed 4K Apple TV, and the long-awaited AirTags. Subscribe to the MacRumors YouTube channel for more videos. It took Apple an hour to introduce all of the new devices during its virtual...