General Electric has unveiled its new line "Link" smart LED light bulbs, which can be controlled by an iOS device and start at $15 for individual bulbs and $49 for a starter kit complete with two bulbs and a link hub. The product is being developed in collaboration with design company Quirky, which will make the smart LED bulb accessible in a future update to its Wink [Direct Link] app.

GE Link2
The GE Link will be available in three variations:

- 60-watt replacement soft white (2700K) LED bulb, or A19 shape, commonly used for general lighting in table and floor lamps.
- Indoor soft white (2700K) floodlight LED, or BR30 shape, installed as downlighting found in dining room, living room or other entertainment spaces.
- Indoor/outdoor-rated bright white (3000K) spotlight LED, or PAR 38, used for outdoor security or spotlight.

The Wink app will allow users to adjust brightness settings and create settings for specific environments and situations. Users will also be able to turn specific lights remotely at any given time, useful for vacations or extended periods away from home.

GE's Link enters a growing market of smart LED lightbulbs that is led by the Philips Hue, which was introduced two years ago and has expanded to a wide variety of products. The Philips Hue Starter Pack retails for $199 and comes with three bulbs in addition to a connection bridge, while the GE Link's starter kit is being sold for $49.

A number of companies are also creating home appliances that can be controlled by iOS devices under Apple's new HomeKit initiative, which allows products and their apps to work with iOS services using a unified protocol. Apple itself is also rumored to be developing smart home products for HomeKit.

Interested customers can pre-order the GE's line of Link smart LED lightbulbs from Home Depot's official website.

Update: As noted by some, GE's Link smart LED lightbulbs require a link hub. The link hub and two Link bulbs are being sold as a starter kit for $49.97.

Top Rated Comments

Chrjy Avatar
103 months ago
Now that's a more sensible price, hopefully that will force Philips to start looking at their own pricing model.
Score: 21 Votes (Like | Disagree)
RedTomato Avatar
103 months ago
Can't wait for this to come to the UK. Money waiting here.
Agreed, I almost bought into Phillips, this is defiantly a better price.

GE: [shakes fist] DAMN YOU PHILLIPS, DAMN YOU TO HELL, YOU AND YOUR OVERPRICED BULBS!
Score: 9 Votes (Like | Disagree)
RedTomato Avatar
103 months ago
What's with the grey fingernails?

Space Grey to you man, have you no culture?
Score: 7 Votes (Like | Disagree)
mw360 Avatar
103 months ago
Not trying to purposely pick on you but what's with the sudden influx of people spelling definitely wrong? Doesn't anyone sound out words? Defiantly means boldly resistant or challenging.

And yes, these prices are more reasonable.

That's what autocorrect does when you accidentally put the a before the n. It deletes the e for you and removes the wavy red line that would have alerted you to the error.
Score: 4 Votes (Like | Disagree)
err404 Avatar
103 months ago
I know LEDs are supposed to last an extremely long time, but still.

Frankly the bulb will probably outlast your wifi network. And good luck finding replacement part after even a few years, yet alone the life of the bulb.
Besides the wifi portion of the device probably doesn't add much "real cost" or complexity of the hardware. Making it modular would just increase the size, points of failure and probably increase the cost as well.
Due to the nature of the device they would be nearly all sold as bundles, there would just be no market to ever sell the replacement bulb without the controller.
If you want a modular solution, get a wifi wall switch instead and then use any bulb you want.
Score: 4 Votes (Like | Disagree)
err404 Avatar
103 months ago
Im assuming that these aren't colored LED light bulbs right?
These look like regular white bulbs. That said I don't really get the comparison to Hue since these don't compete in the area Philips is targeting. Nobody buys Hue solely to replace white lights.
Frankly if you just want wifi lighting, get a wifi switch, instead of wifi bulbs. At 60watts most rooms need a lot of bulbs.
Score: 4 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Purple Front and Back MacRumors Exclusive

iPhone 14 Pro Renders Highlight Multiple Design Changes

Wednesday May 25, 2022 8:56 am PDT by
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
iPad Pro USB C Feature Coral

Deals: Apple's iPad Pro Reaches Up to $449 Off in Amazon's Latest Sales

Wednesday May 25, 2022 10:09 am PDT by
Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
apple account card

Wallet App Now Supports Apple Account Cards on iOS 15.5

Wednesday May 25, 2022 5:01 pm PDT by
Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
Apple Tap to Pay iPhone

Apple Stores Rolling Out iPhone-to-iPhone Contactless Payments Starting Today

Wednesday May 25, 2022 6:54 am PDT by
Apple in February unveiled a new "Tap to Pay on iPhone" feature that will allow compatible iPhones to accept payments via Apple Pay, contactless credit and debit cards, and other digital wallets, with no additional hardware required. Apple began testing the feature at its Apple Park Visitor Center earlier this month, and now Bloomberg's Mark Gurman has tweeted that the feature will begin...
apple wwdc 2022

Apple Shares WWDC 2022 Schedule, Keynote to Take Place June 6 at 10:00 a.m PT

Tuesday May 24, 2022 9:06 am PDT by
Apple today confirmed that the keynote event for the Worldwide Developers Conference will begin at 10:00 a.m. Pacific Time on June 6, the first day of WWDC. The keynote will be an online-only event, though a select number of developers have been invited to the Apple Park campus for a viewing event. In addition to confirming the keynote date and time, Apple has shared the full WWDC 2022...