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AirPods and AirPower: Everything We Know
Apple Wins 'Brand of the Year' Awards in Smartphone, Tablet, and Computer Categories
"Americans continue to give Apple brands strong ratings," says Manny Flores, Senior Vice President at Harris Interactive. "And while their Consumer Connection scores are strong within their respective categories, what really stands out is that in all three of the categories Apple brands are measured - Computer, Tablet and Mobile Phone - its Brand Momentum scores are in the top 30 of all 1,500 brands evaluated in the study, showing that consumers see this as a brand of the future.These awards come after BBC reported about a survey done by marketing group Added Value (AV), who claimed that Apple’s brand has become “less inspiring” among consumers.