Career site Glassdoor today released the results of its annual CEO approval rating survey, showing a four percentage-point drop for Apple CEO Tim Cook that resulted in a decline from the top spot in last year's survey to 18th in this year's version. Glassdoor's results are based on over 500,000 company surveys submitted by employees over the past year that ask whether they approve of how their CEO is running the company. Based on an average of ratings over the past year, Cook dropped from a 97% approval rating in the 2012 survey to a 93% rating this year.

glassdoor_ceo_approval_2013
Facebook's Mark Zuckerberg surged to the top of this year's list, seeing a 14-point rise in his approval rating to 99%.

While Apple has continued to perform well financially since Cook's ascension to the CEO position in August 2011, the company's growth has been slowing in recent quarters and its stock price has declined by roughly 40% from its highs amid concerns over increasing competition and how well Apple will be able to tap new products and markets to drive future growth.

Top Rated Comments

M-O Avatar
164 months ago
this ranking lost all credibility by putting zuckerberg on top...
Score: 18 Votes (Like | Disagree)
Porco Avatar
164 months ago
It looks like Mark Zuckerberg has a lot of friends who like him a lot since they joined him on … whatever his company is called … ;)
Score: 14 Votes (Like | Disagree)
Rogifan Avatar
164 months ago
Oh no Cook's rating slipped to 93%. Guess that's why the stock is up $7 so far today.
Score: 10 Votes (Like | Disagree)
ThunderSkunk Avatar
164 months ago
Well, a popularity contest of the worlds richest and most conniving, awful people you'd never want to spend time with. Handy.

Perhaps they could make one for elected officials as well.
Score: 8 Votes (Like | Disagree)
spyguy10709 Avatar
164 months ago
From an investor's standpoint - he's a terrible CEO.
He's not unlocking shareholder value - which was excused under Steve Jobs because -
He's not a visionary like Steve was.
He's not a product guy.

He's a business man - and he's not a good one at that. His job is to pay back shareholders in value - either in stock price or a good dividend. Some people here hate shareholders because Steve did - and that's fine - but you have to remember that shareholders own about 60% of Apple, and they're pissed that he isn't doing anything to cause the stock to reflect Apple's real value (either by buying companies, giving money back to the shareholders, or buying shares back)
Score: 7 Votes (Like | Disagree)
jonnysods Avatar
164 months ago
This is meaningless. Just stick to making good stuff apple. Don't go backwards in arrogance.
Score: 7 Votes (Like | Disagree)

Popular Stories

Tim Cook Rainbow

Apple Event in October? Here's What to Expect

Monday September 29, 2025 9:31 am PDT by
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends. Will there be another Apple event this October? We discuss the possibility below. Apple in October Apple's most recent October events were in 2021 and 2023. In 2022 and 2024, Apple did not host an October event. Instead, it...
Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Thursday September 25, 2025 1:11 pm PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept based on rumors This is likely Apple's long-rumored "homeOS" operating system. In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
Apple MacBook Pro M4 hero

New MacBook Pro Nears Mass Production, But Four Bigger Upgrades Expected Next Year

Sunday September 28, 2025 2:08 pm PDT by
Apple's next MacBook Pro models will enter mass production soon, according to the latest information shared by Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said he continues to believe the new MacBook Pro models will be released at some point between late 2025 and the first quarter of 2026, meaning they should be available to order by March at the latest. Apple often...
iOS 26

Apple Continues to Prepare iOS 26.0.1 With Multiple Bug Fixes Expected

Sunday September 28, 2025 1:30 pm PDT by
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions. The account initially said iOS 26.0.1 would have a build number of 23A350, but they now expect the update to have a build number of 23A355. This suggests that the software update will include more bug fixes or changes than initially...
iOS 26

Apple Releases iOS 26.0.1 With Fixes for Wi-Fi, Cellular, and Camera Issues on iPhone 17 Models

Monday September 29, 2025 10:12 am PDT by
Apple today released iOS 26.0.1 and iPadOS 26.0.1, the first updates to the iOS 26 and iPadOS 26 operating systems that came out earlier this week. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes for the update, iOS 26.0.1 addresses a bug that could cause aberrations in...
maxresdefault

New iPad Pro With M5 Chip Leaked in Unboxing Video

Tuesday September 30, 2025 8:39 am PDT by
An apparent unboxing video for an unannounced iPad Pro with the M5 chip was uploaded to YouTube today by Russian channel Wylsacom. The same YouTube account leaked the 14-inch MacBook Pro with the M4 chip before it was announced by Apple last year, so this is likely a legitimate leak. Based on the box shown in the video, this appears to be a 13-inch iPad Pro with an M5 chip, 256GB of...
apple wallet drivers license feature iPhone 15 pro teal 1

Apple's iPhone Driver's License Feature Now Available in 11 U.S. States

Tuesday September 30, 2025 6:40 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Apple recently revealed that the feature would soon be available in North Dakota, and starting today, the feature has officially gone...
LG UltraFine 6K Display TB5

LG UltraFine 6K (32U990A) TB5 Display: Pre-Orders Open September 30

Monday September 29, 2025 6:21 am PDT by
Pre-orders for LG's new UltraFine evo 6K display (model 32U990A) with Thunderbolt 5 support will begin on September 30, according to a major U.S. retailer listing. LG first revealed the 32-inch display at CES 2025 in January, teasing its status as the first monitor to support Thunderbolt 5. At the time, LG only provided high-level specs, but left pricing, availability, and full technical...
Foldable iPhone 2023 Feature Iridescent 1

Samsung Confirms Plan to Make Foldable Displays for Major American Company

Monday September 29, 2025 6:54 am PDT by
Samsung Display president Lee Cheong has confirmed plans to make foldable smartphone displays for a major American company, which is widely believed to be Apple. As reported in Chosun Biz, Cheong last week told journalists in Seoul that the company is accelerating preparations for mass production of OLED displays designed for foldable smartphones to be supplied to a "North American client."...
ipad mini 7 feature blue

iPad Mini 8 Rumors: Everything We Know So Far

Monday September 29, 2025 8:55 am PDT by
Apple's eighth-generation iPad mini is likely to arrive next year, so here's what to expect. The current iPad mini came out in 2024, with the main upgrade over the previous version being the A17 Pro chip and Apple Intelligence support. The previous generation introduced a complete redesign and the A15 Bionic chip. In August, Apple mistakenly shared code that revealed key information about ...