Shipping Estimates for New 27-Inch iMac Already Slip to 3-4 Weeks

Just hours after Apple began taking orders for the new iMac, shipping estimates in the company's online store for the stock 27-inch models have slipped from the original 2-3 weeks to 3-4 weeks. Estimates for the stock 21.5-inch models remain at 1-3 days.

2012 imac 27 3 4 weeks
Supplies of the new iMac are expected to be constrained into 2013 as Apple's suppliers deal with the challenges of producing thinner displays laminated directly to the cover glass, with the larger 27-inch panels being particularly difficult to produce.

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Top Rated Comments

apfeljonas Avatar
164 months ago
I can't help but look at the last year and think that Apple is in a decline... so sad.

Tim Cook is said to be an expert at managing the supply chain, so why is it that when I went into my local Apple store this morning there were no iMacs to be seen?

They should not have announced the new iMac until January when they will truly be available.

Apple is still exceptional at setting high expectations, generating buzz about the latest new gizmo, etc. The problem is they are consistently falling short when it comes time to deliver on the hype they created.

Fail.
Fail copy and paste.
Score: 15 Votes (Like | Disagree)
Allenbf Avatar
164 months ago
Some of you have no clue about how sales and marketing really work.

This isn't a $5 bag of slap bracelets. It's a $2,000 + machine. Scarcity does NOT create more demand, nor an "irrational need to buy." The simple facts are that Apple's demand outweighs it's supply on nearly every product, simply because of resources and a supply chain that can't keep up.

Every potential customer who walks into an Apple store looking to buy iWhatever and walks out empty handed is a potential lost sale. Apple isn't in business to lose out on sales. Common sense

Please take a few Economics/Sales/Marketing courses at your local community college.
Score: 14 Votes (Like | Disagree)
komodrone Avatar
164 months ago
I can't help but look at the last year and think that Apple is in a decline... so sad.

Tim Cook is said to be an expert at managing the supply chain, so why is it that when I went into my local Apple store this morning there were no iMacs to be seen?

They should not have announced the new iMac until January when they will truly be available.

Apple is still exceptional at setting high expectations, generating buzz about the latest new gizmo, etc. The problem is they are consistently falling short when it comes time to deliver on the hype they created.

Fail.

you're an expert at complaining.
Score: 7 Votes (Like | Disagree)
losthorse Avatar
164 months ago
-- removed by user --
Score: 6 Votes (Like | Disagree)
iLondoner Avatar
164 months ago
Some of you have no clue about how sales and marketing really work... Please take a few Economics/Sales/Marketing courses at your local community college.

Finally... a sensible comment.
Score: 5 Votes (Like | Disagree)
jayducharme Avatar
164 months ago
(However, I am also getting mine shipped from the CHINA to NZ. so that will add a bit of time.

Fixed for you. ;)
Score: 5 Votes (Like | Disagree)