AT&T Reportedly Planning for iPhone Launch in Late September
BGR reports that AT&T is apparently targeting an iPhone launch in the third or fourth week of September, shifting to an "all-hands-on-deck policy" through mid-October to help handle the surge of customers that inevitably accompanies new iPhone launches.
According to a trusted AT&T (T) source, the carrier is currently planning to launch Apple’s (AAPL) next-generation iPhone during the third or fourth week of September, with an all-hands-on-deck policy in place for employees that will extend through to the middle of October.
AT&T has reportedly even gone as far as to reschedule a training event originally planned for the first week of October so that it's employees can remain available to help with the iPhone launch.

Numerous sources have all but confirmed that Apple will be introducing the next-generation iPhone on Wednesday, September 12, with iMore adding that the first round of launches will take place on Friday, September 21.
BGR has reported on carrier vacation blackouts and staffing ramp-ups a number of times in the past, but has a mixed track record with such reports. Back in late July 2011, the site reported that AT&T was planning for an early-to-mid September iPhone launch. As that timeframe passed with no announcement from Apple, the site reported that AT&T was setting vacation blackouts for the first two weeks of October. The iPhone 4S debuted on AT&T on October 14, at the end of that window.
Popular Stories
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle.
Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines.
According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option.
Apple's guidelines for Live Activity state that...
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator.
The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce.
In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing."
TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch.
The key announcements include:
New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January.
"Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Apple is planning to release a low-cost MacBook in 2026, which will apparently compete with more affordable Chromebooks and Windows PCs. Apple's most affordable Mac right now is the $999 MacBook Air, and the upcoming low-cost MacBook is expected to be cheaper. Here's what we know about the low-cost MacBook so far.
Size
Rumors suggest the low-cost MacBook will have a display that's around 13 ...
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro.
Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...