Apple Expands Build-to-Order Configuration Options on Retina MacBook Pro [Updated]

Apple today quietly expanded the available configuration options for the Retina MacBook Pro, now offering a full slate of individual upgrade options on the base model that starts at $2199. Previously, customers who opted for the base model were locked into a 2.3 GHz Core i7 processor and 256 GB of flash storage, with the only configurable onboard option being a $200 RAM upgrade from 8 GB to 16 GB. Customers looking to boost either the CPU or storage were required to step up to the high-end $2799 model, which offers both a 2.6 GHz i7 processor and 512 GB of storage, with additional upgrades beyond that.

Apple is now offering all available upgrades on the low-end model, giving customers full control over their configuration needs. For example, users who want to upgrade storage on the low-end model can now do so with 512 GB ($500) and 768 GB ($1000) standalone options that do not also require an upgraded CPU. Similarly, users interested in boosting the base 2.3 GHz CPU to the 2.6 GHz chip can now do so on the base model for just $100 without having to step up the full $600 to the high-end model with both CPU and storage upgrades.

retina macbook pro full customization
Apple continues to quote 1-2 week shipping estimates for the Retina MacBook Pro as the company continues to try to keep up with demand.

Update: Some readers have noted that selection of the new CPU and storage options on the low-end model does not seem to register with the online store system. Typically, changing options results in live updating of the price and shipping estimates during the configuration process, but changes to the CPU and storage are not having that effect. Consequently, customers are unable to place orders with these new custom configurations on the low-end model.

Update 2: Within minutes, Apple has now pulled the new configuration options entirely, once again leaving RAM as the only available onboard hardware upgrade for the low-end model.

Update 3: There are now conflicting reports on whether or not the new options have been pulled. Many readers are reporting still seeing the options and are able to add the configurations to their shopping carts, while others viewing the same pages are not seeing the new options.

Update 4: The new configuration options are now appearing more consistently, and Apple has also added the ability to have individual iWork apps preinstalled. With the move to the Mac App Store, it is not difficult for users to obtain the apps on their own, but some customers will undoubtedly prefer to have their machines as ready to go as possible upon delivery.

Related Roundup: MacBook Pro

Popular Stories

Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iPhone 17 Pro Cosmic Orange

10 Reasons to Wait for Next Year's iPhone 18 Pro

Wednesday November 19, 2025 4:00 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
ipad mini 7 feature red and blue

iPad Mini 8: Four Major New Features to Expect

Wednesday November 19, 2025 7:50 am PST by
Apple's eighth-generation iPad mini is highly likely to arrive next year, offering a significant refresh of the device with at least four major new features. OLED Display The next-generation version of the iPad mini could feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple Watch in 2015, ...
applecare apple care banner

Apple Brings New AppleCare+ Options to India

Tuesday November 18, 2025 8:42 am PST by
Apple today announced an expansion of AppleCare+ coverage in India, with new options for monthly and annual plans, and the addition of Theft and Loss for iPhone for the first time. Options for monthly and annual AppleCare+ plans in India provide more choice and flexibility, allowing users to keep coverage for as long as they require. Apple's vice president of Worldwide iPhone Product...
watchos 26 workout app

Apple Watch Users Claim Workout App Is Now Worse in Every Way

Thursday November 20, 2025 7:01 am PST by
Apple Watch owners have been voicing their frustration online over changes to the Workout app that Apple introduced in watchOS 26, with many finding the redesigned interface makes starting exercises difficult and exasperating. When Apple launched watchOS 26 in September, the Workout app went from large, easily tapped workout tiles to a scrolling, corner-button interface. Instead of tapping a ...
apple wallet drivers license feature iPhone 15 pro

Two More U.S. States Commit to Offering iPhone Driver's Licenses in Apple Wallet App

Thursday November 20, 2025 8:21 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. Earlier this week, Illinois became the 13th state in the U.S. to offer the feature. Subsequently, we shared a list of additional states that are committed...
android iphone airdrop quickshare

iPhone Users Can Now AirDrop Files to Android Devices

Thursday November 20, 2025 9:47 am PST by
Google today announced a new cross-platform feature that allows for file sharing between iPhone and Android users. With AirDrop on the iPhone and QuickShare on Pixel 10 devices, there is a new file transfer function available. The file sharing option works on Apple devices that include iPhone, iPad, and Mac, along with the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Fold....
iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...

Top Rated Comments

DarlokDC Avatar
174 months ago
Anyone else annoyed this comes after they ordered their base level rRMBP w/upgraded RAM? Definitely would've bumped the processor at those prices, too. :(
Score: 14 Votes (Like | Disagree)
WannaGoMac Avatar
174 months ago
Steve Jobs would never allow this to happen

lol, sorry someone had to say it :)
Score: 13 Votes (Like | Disagree)
Ryth Avatar
174 months ago
Still needs a 2GB GPU/Card on this thing...

Anyone else annoyed this comes after they ordered their base level rRMBP w/upgraded RAM? Definitely would've bumped the processor at those prices, too. :(
That's why you always wait on something this new...
Score: 12 Votes (Like | Disagree)
paulro Avatar
174 months ago
$1000 for a 768GB SSD upgrade ???

Unbelievable price!

In the UK, SSDs seem to be hovering around the 50p/Gig mark currently.

So if you buy from Apple, you're paying $1.30 per gig and losing the stock drive in the process.

EDIT: Just looked at the UK site and it's £800 for the 768GB upgrade. So only double what I'd expect to pay at £1.04 per gig. Bargain!!
Score: 10 Votes (Like | Disagree)
maxwelltech Avatar
174 months ago
Early adopters are kind of ripped.
Score: 9 Votes (Like | Disagree)
KnightWRX Avatar
174 months ago
Options. Nice.
Score: 9 Votes (Like | Disagree)