T-Mobile USA Blames Lack of iPhone for Customer Loss in 4Q 2011

T-Mobile USA today announced earnings results for the fourth quarter of 2011, revealing a net loss of over 800,000 contract subscribers during the quarter. The carrier, which is now the only one of the four major U.S. carriers to not carry the iPhone, specifically blamed the launch of the iPhone 4S for the defections, mentioning the iPhone by name seven times in its release.

Sequentially, the decline in branded net contract customers was driven primarily by higher branded contract deactivations as a result of the launch of the iPhone 4S by three nationwide competitors in mid-October.

Following the collapse of a deal that would have seen T-Mobile USA acquired by AT&T, T-Mobile USA is seeking to reposition itself with a "challenger strategy" and move aggressively to roll out 4G LTE services beginning next year.

t mobile usa logo
Other U.S. carriers have already been rolling out their LTE networks for some time, but T-Mobile has been behind that curve as it has relied on HSPA+ technology that previously gave it an advantage over some of the other carriers in data speeds. But with AT&T having upgraded its own network to HSPA+ even as it is already building out LTE, T-Mobile is now finding itself scrambling to recover from the holding pattern is was in while the AT&T acquisition deal was pending.

Top Rated Comments

swissmann Avatar
120 months ago
I'm a T-mobile customer. I even just ditched my first generation iPhone (which I got for free for working at Apple) in favor of an HTC MyTouch 4G. Compared to my old iPhone it is much better of course. Compared to my experience with the iPhone 4S there are some things better and some things worse. Overall I say the iPhone 4S is superior.

But beat this. I paid $200 for my phone (including 32 GB SD card). I pay $50 a month for Unlimited Talk, Text, and Web (first 2 GB at high speed). I have yet to come near the 2 GB mark before my data gets throttled. So for 2 years I spend $1,400. I compare an AT&T plan which is the same but 3 GB and then paid for usage over that and I'm at $299 for a 32 GB iPhone and $119 a month for a total of $3,155. Every 2 years I'm can buy something like a 27" iMac with the left over $1,755!

I'd rather have an iPhone than a MyTouch but I'd rather have a MyTouch and a 27" iMac (or grocery money) than just an iPhone.

Only one time in the last 10 plus years was I in a situation where a Verizon customer had coverage and I did not.

I think all carriers should be at the price point T-Mobile is at. People I think you are paying too much for your phone and coverage. No wonder we in america are struggling financially.
Score: 6 Votes (Like | Disagree)
Mad-B-One Avatar
120 months ago
Too sad. I liked their service but I switched for the same reason when Verizon started the iPhone. T-Mobile had better contract conditions even though their 3G network was a little thin in rural areas.

In the long run, I think we need T-Mobile on the US market as a competitor. Their service was one of the best I've seen so far. I have a Sprint work phone, a Verizon iPhone and my wife has a AT&T iPhone (had U.S. Cellular before - worst of all). So, I have some experience with the other major players. T-Mobile has the best plan for the buck and coverage - in my opinion.
Score: 6 Votes (Like | Disagree)
notoriousceo Avatar
120 months ago
or T-Mo can blame themselves for getting a new pink girl...
Score: 6 Votes (Like | Disagree)
Apple 26.2 Avatar
120 months ago
Not being a fan of Deutsche Telekom, I say good... but the U.S. needs competition, so come on T-Mobile, get the with the program!
Score: 5 Votes (Like | Disagree)
snebes Avatar
120 months ago
or T-Mo can blame themselves for getting a new pink girl...

What happened to Carly?? They are nuts to drop her!
Score: 5 Votes (Like | Disagree)
uknowimright Avatar
120 months ago
Yup.

T-Mobile: Sorry, but we're not getting the iPhone
http://news.cnet.com/8301-1035_3-20112426-94/t-mobile-sorry-but-were-not-getting-the-iphone/

"T-Mobile Chief Marketing Officer Cole Brodman posted a letter to customers on the company's blog yesterday, saying that while he would love to carry the iPhone, the company is currently focusing on 'the best that Android has to offer.'"

ROFLMAO!


of course you would leave out this paragraph

We've heard from many customers who love their T-Mobile service, but are disappointed that we don't carry the iPhone. To these customers, first, thank you for your business. Please know that we think the iPhone is a great device and Apple knows that we'd like to add it to our line-up. Today, there are over a million T-Mobile customers using unlocked iPhones on our network. We are interested in offering all of our customers a no-compromise iPhone experience on our network.
Score: 4 Votes (Like | Disagree)

Top Stories

Top Stories 57 Feature

Top Stories: Apple Event Next Tuesday, Mini-LED iPad Pro, iPhone Rumors

Saturday April 17, 2021 6:00 am PDT by
It feels like we've been waiting forever for new Apple products, but the wait is almost over as Apple has announced a media event for next Tuesday, so make sure to tune into MacRumors for full coverage of everything Apple announces. While that was the big news this week, we also got some new details on Apple's iPhone plans for 2022 and 2023 courtesy of analyst Ming-Chi Kuo, and we also saw...
flat imac 3d 3 teal

Reliable Leaker Hints Redesigned Colorful iMac to Debut at 'Spring Loaded' Event

Saturday April 17, 2021 4:43 am PDT by
Reliable leaker known as l0vetodream has hinted that Apple may debut its rumored redesigned and colorful iMac at its "Spring Loaded" event on Tuesday, April 20. In a tweet, the leaker posted an image of Apple's logo used for marketing the upcoming event and an image of the retro rainbow Apple logo alongside the colorful lineup of G3 iMacs. Apple leaker Jon Prosser previously reported that...
duan rui iphone 12 13 notch

New Images Show Smaller iPhone 13 Notch Compared to iPhone 12

Saturday April 17, 2021 11:38 pm PDT by
Leaker known as "DuanRui" has shared more images that could give us our best look yet at Apple's redesigned notch for the iPhone 13. The new pictures follow similar images shared by the leaker last week, but the latest shots include a comparison with the existing iPhone 12 notch. DuanRui posted three images on Twitter that apparently originate from Weibo, although source details remain...
iPad Pro Feature Orange

Wedbush Analysts Say 'Spring Loaded' Event Will Debut New iPads With 'Modest Price Increase,' Along With 'a Few Surprises'

Monday April 19, 2021 6:37 am PDT by
Apple is planning to launch a new entry-level iPad, iPad mini, and iPad Pro at its "Spring Loaded" event tomorrow, along with "a few surprises," according to Wedbush analysts. In a new note to investors, seen by MacRumors, Wedbush analysts Daniel Ives and Strecker Backe explained that the iPad will be the main focus of Apple's "Spring Loaded" event, with new entry-level iPad, iPad mini, and ...
important battery message iphone 11

Some iPhone 11 Users Seeing Increased Battery Health Percentages After iOS 14.5 Recalibration Process

Friday April 16, 2021 6:32 am PDT by
In the sixth beta of iOS 14.5, Apple introduced a recalibration process for the battery health reporting system on the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max to address inaccurate battery health estimates for some users. Apple said this process might take a few weeks to be completed, and now that two weeks have passed since the sixth beta of iOS 14.5 was released, some users are...
third gen Apple pencil leaked video

Video of Alleged Third-Generation Apple Pencil Leaks Ahead of Apple Event

Friday April 16, 2021 6:13 am PDT by
A video purporting to be of the third-generation Apple Pencil has today been shared online, showing a glossy finish that mirrors previous leaks. New ✏️ ready to 🚢 #AppleEvent @TommyBo50387266 pic.twitter.com/s4RCDwDi5M— 漢尼斯·拉斯納 🇨🇳 (@ileakeer) April 16, 2021 The brief video from Twitter account @ileakeer, spotted by 9to5Mac, shows an Apple Pencil with a glossy finish much like the...
iPad Pro

New 12.9-Inch iPad Pro Will Be 0.5mm Thicker to Accommodate Mini-LED Display

Monday April 19, 2021 11:30 am PDT by
The upcoming 12.9-inch iPad Pro will be thicker than the previous-generation version, likely due to the inclusion of the mini-LED display. We've heard several rumors about the change in thickness, and now leaked design images have confirmed it. A source that designs accessories for Apple devices sent MacRumors a series of photos that feature exact dimensions for the new iPad Pro models, and...
parler app

Apple Approves Parler to Return to App Store

Monday April 19, 2021 7:51 am PDT by
Following the removal of the app in January, Apple will now allow the social media app Parler to return to the App Store following changes to how the social media network moderates content, CNN reports. On April 14, in a letter to Sen. Mike Lee and Rep. Ken Buck obtained by CNN, Apple said that the app has improved the way it moderates content, and says those changes are "sufficient" for it...
iphone 12 120hz thumbnail feature

LTPO Displays Supporting 120Hz Refresh Rates Again Rumored for iPhone 13 Pro Models

Friday April 16, 2021 10:01 am PDT by
The two higher-end "iPhone 13 Pro" models that are coming in 2021 are expected to use LTPO display technology to enable 120Hz refresh rates, according to display analyst Ross Young. Young reaffirmed the detail in a tweet that said he'd heard rumors about only one model featuring LTPO, which he says is inaccurate. Heard some rumors in the industry and media that there would only be one ...
maxresdefault

Hands-On With Anker's MagSafe-Compatible Battery Pack

Thursday April 15, 2021 9:39 am PDT by
Anker, a company known for its range of accessories designed for Apple products, recently came out with one of the first MagSafe-compatible battery packs, so we thought we'd check it out to see how it compares to a standard battery pack. Subscribe to the MacRumors YouTube channel for more videos. Design wise, Anker's power bank looks like a typical battery pack, but it has magnets built in...