Apple TV to Launch in 7 New European Countries Next Tuesday

With Apple adding movie content to its iTunes Stores in a number of new European countries earlier this week, some have wondered whether Apple will be bringing its Apple TV set-top box to those countries to help users take advantage of the new content.

apple tv black
We have now received word that Apple has informed resellers in seven new European countries that the Apple TV will indeed be launching as of next Tuesday, October 4th, the day of Apple's iPhone media event. Countries set to receive the Apple TV on Tuesday include Belgium, Denmark, Finland, Luxembourg, the Netherlands, Norway, and Sweden.

All-new Apple TV Now Available for Order in Seven New Countries

We are delighted to announce the all-new Apple TV, with an enhanced user interface and a breakthrough price point, is now available to order in Belgium, Luxembourg, The Netherlands, Sweden, Denmark, Norway and Finland.

The Apple TV is planned to sell at a price of €119, including VAT, in Finland, in line with existing pricing in other eurozone countries. AppleCare will be available for an additional €29 charge. The device has already been added to at least one reseller site in Norway, with pricing there shown at kr 849.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iOS 26

iOS 26.4 and iOS 27 Features Revealed in New Leak

Friday December 12, 2025 10:56 am PST by
Macworld's Filipe Espósito today revealed a handful of features that Apple is allegedly planning for iOS 26.4, iOS 27, and even iOS 28. The report said the features are referenced within the code for a leaked internal build of iOS 26 that is not meant to be seen by the public. However, it appears that Espósito and/or his sources managed to gain access to it, providing us with a sneak peek...
Apple Foldable Thumb

Leak Reveals Foldable iPhone Details

Monday December 15, 2025 9:09 am PST by
The first foldable iPhone will feature a series of design and hardware firsts for Apple, according to details shared by the Weibo leaker known as Digital Chat Station. According to a new post, via machine translation, Apple is developing what the leaker describes as a "wide foldable" device, a term used to refer to a horizontally oriented, book-style foldable with a large internal display....
apple beta 26 lineup

Apple Leak Confirms Work on Foldable iPhone, AirTag 2, and Dozens More Devices

Monday December 15, 2025 2:05 pm PST by
Last week, details about unreleased Apple devices and future iOS features were shared by Macworld. This week, we learned where the information came from, plus we have more findings from the leak. As it turns out, an Apple prototype device running an early build of iOS 26 was sold, and the person who bought it shared the software. The OS has a version number of 23A5234w, and the first...
iOS 26

Apple Releases iOS 26.2 With Alarms for Reminders, Lock Screen Changes, Enhanced Safety Alerts and More

Friday December 12, 2025 10:10 am PST by
Apple today released iOS 26.2, the second major update to the iOS 26 operating system that came out in September, iOS 26.2 comes a little over a month after iOS 26.1 launched. ‌iOS 26‌.2 is compatible with the ‌iPhone‌ 11 series and later, as well as the second-generation ‌iPhone‌ SE. The new software can be downloaded on eligible iPhones over-the-air by going to Settings >...
iOS 26

iOS 26.2 Coming Soon With These 8 New Features on Your iPhone

Thursday December 11, 2025 8:49 am PST by
Apple seeded the second iOS 26.2 Release Candidate to developers earlier this week, meaning the update will be released to the general public very soon. Apple confirmed iOS 26.2 would be released in December, but it did not provide a specific date. We expect the update to be released by early next week. iOS 26.2 includes a handful of new features and changes on the iPhone, such as a new...
Apple Logo Top Half

Early iOS 26 Software Leak Uncovers Dozens of Upcoming Apple Features

Monday December 15, 2025 3:05 pm PST by
Software from an iPhone prototype running an early build of iOS 26 leaked last week, giving us a glimpse at future Apple devices and iOS features. We recapped device codenames in our prior article, and now we have a list of some of the most notable feature flags that were found in the software code. In some cases, it's obvious what the feature flags are referring to, while some are more...
macOS Tahoe 26 Thumb

Apple Releases macOS Tahoe 26.2 With Edge Light

Friday December 12, 2025 10:08 am PST by
Apple today released macOS Tahoe 26.2, the second major update to the macOS Tahoe operating system that came out in September. macOS Tahoe 26.2 comes five weeks after Apple released macOS Tahoe 26.1. Mac users can download the macOS Tahoe update by using the Software Update section of System Settings. macOS Tahoe 26.2 includes Edge Light, a feature that illuminates your face with soft...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2 and AirPods Pro 3

Thursday December 11, 2025 11:28 am PST by
Apple today released new firmware designed for the AirPods Pro 3 and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B30, up from 8B25, while the AirPods Pro 2 firmware is 8B28, up from 8B21. There's no word on what's include in the updated firmware, but the AirPods Pro 2 and AirPods Pro 3 are getting expanded support for Live Translation in the European Union in iOS...

Top Rated Comments

sugarbear Avatar
186 months ago
Do I officially kiss my dreams of a soon-coming 1080p Apple TV goodbye?
Score: 12 Votes (Like | Disagree)
bigcat318 Avatar
186 months ago
When they say "All-new" do they actually mean new, or just new to them since they haven't had one before? Would be awesome if they did update to a 1080p capable version.
Score: 5 Votes (Like | Disagree)
Diode Avatar
186 months ago
I just want a appstore for the ATV......
Score: 5 Votes (Like | Disagree)
newagemac Avatar
186 months ago
I love the new Apple TV. One of my favorite Apple products ever. If you already own an iDevice and you don't have an Apple TV yet, you don't know what you're missing. Airplay is really that good. It brings a whole lot more value to the iDevices you already own.
Score: 4 Votes (Like | Disagree)
JangoFett124 Avatar
186 months ago
Damn, I was really hoping for a 1080p version. This doesn't bode well.
Score: 4 Votes (Like | Disagree)
Mad Mac Maniac Avatar
186 months ago
I'm still waiting for Apple to revolutionize the TV industry...

first MP3... then Cell Phones... then tablets.... TV is next I can feel it!
Score: 3 Votes (Like | Disagree)