Earlier this week, it was reported that Delta Air Lines was testing iPads to improve real-time communications with flight crews. Now, British Airways is giving iPads to cabin crews to improve customer service in the air.
The iPad lets crew quickly identify where each customer is seated, who they are travelling with, their Executive Club status and any special meal requests. It gives cabin crew a whole library of information at their fingertips including timetables, safety manuals and customer service updates. It also means any issues can be logged with ground-based colleagues around the network prior to departure so solutions can be delivered while the flight is airborne.
When all the passengers have boarded and just before the doors are shut, cabin crew are currently handed a long scroll of paper, listing up to 337 customers. With the new iPads cabin crew will simply refresh their screen when the doors have closed through wireless 3G networks and they will have a complete list of passengers on board.
BA is testing the iPad with 100 cabin crew and aims to roll out the program to all senior crew members in the next few months.
(Photo by Flickr/BriYYZ)