TechDigest.tv reports on hints that Apple is exploring advertising options on its iTunes store. During a recent UK Copyright Tribunal, iTunes CP Eddie Cue is quoted as describing the possibility of advertising in the iTunes store. A footnote in the discussion reveals:
In fact, the iTunes service is funded through retail sales revenue and not at present as a result of advertising. But, said Mr. Cue, Global Vice-President of iTunes, iTunes may well carry advertising in the future -- hence their interest in these Applications.
One system described is in-line advertising as described by "the placement of third party advertising at the start, end or during actual delivery of a Repertoire Work to a customer by way of a permanent download". Additional quotes suggest the ads would be delivered on content whose price has "been artificially depressed to reflect such revenue." (ie. discounted)
The discussion appears to be hypothetical and the original report "stresses" that these discussions were on the "potential of ad-funded downloads" rather than any specific plan. .
There had been rumors that Apple was exploring advertising options for iTunes with older claims that Apple was looking at a way to incorporate ads into Podcasts.
Apple appears to have prematurely revealed the name of its rumored lower-cost MacBook model, which is expected to be announced this Wednesday.
A regulatory document for a "MacBook Neo" (Model A3404) has appeared on Apple's website. Unfortunately, there are no further details or images available yet.
While the PDF file does not contain the "MacBook Neo" name, it briefly appeared in a link...
Apple today announced the "MacBook Neo," an all-new kind of low-cost Mac featuring the A18 Pro chip for $599.
The MacBook Neo is the first Mac to be powered by an iPhone chip; the A18 Pro debuted in 2024's iPhone 16 Pro models. Apple says it is up to 50% faster for everyday tasks than the bestselling PC with the latest shipping Intel Core Ultra 5, up to 3x faster for on-device AI workloads,...
Apple today introduced two new devices, including the iPhone 17e and an updated iPad Air.
iPhone 17e features the same overall design as the iPhone 16e, but it gains Apple's A19 chip, MagSafe for magnetic wireless charging and magnetic accessories, Apple's second-generation C1X modem for faster 5G, and a doubled 256GB of base storage. In the U.S., the iPhone 17e starts at $599, just like the ...