Sculley, who recently launched Obi, a low-cost smartphone brand for India, added that differences between he and Jobs began over the founder's desire to subsidize the Macintosh. Sculley said that he ultimately opposed the idea, feeling that there was no "merit" in lowering the cost of the computer.
However, he still feels that some way would have been found to have them both work for the company and this could have been facilitated by Apple's board then. “I think there could have been a way, in hindsight, where Steve and I did not need to have a confrontation, and we could have worked it out. And, perhaps the board could have played a bigger role in that. But you can't change history.”Jobs hired Sculley from beverage company Pepsi in 1983, however the two clashed over management styles and conflicting visions for the future of Apple. After his departure from Apple, Sculley went on to remain involved with a number of companies, including his role as a founding investor in Metro PCS. The former CEO also stated last March that Apple was experiencing a temporary lull in innovation, and that an iWatch smart watch from the company would be a key product going forward.