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Logitech Drops Price on 'PowerShell' iOS 7 Game Controller [Updated]

Logitech has dropped the price on its PowerShell iOS 7 MFi game controller from $100 to $70, following a similar price drop on the SteelSeries gaming controller when it launched.

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The form-fitting controller is made to plug into the Lightning port on a newer iOS device and features console-style controls including a directional pad, shoulder bumpers, and face buttons. It also allows for headphones to be connected through an included adapter, and also leaves the volume up/down buttons, ring/silent switch, and power/sleep button of an iOS device fully accessible.

Logitech's controller includes a 1500 mAh battery which will charge an iOS device whiile it is plugged into the controller, and can also be charged simultaneously with a device through the controller's micro-USB port.

Complaints about the high price tag of the MFi controllers and issues with build quality, could be causing poor sales of the devices, which is the likely impetus for the two price drops.

Update: Logitech has reached out to MacRumors to clarify that the price drop is only temporary, and the price will rise back to $100 on February 1.

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Posted: 8 months ago
Wait, I'm confused... I thought it was "proven" that Apple demanded a $99 price... and then "proven" that they forced a $99 price indirectly by having guidelines that only allowed SOME cheap, inconsistent parts instead of ALL cheap, inconsistent parts (or else they would withhold their MFi logo from the poor accessory maker)? But now prices are falling, following the same pattern as any other new product? But surely that can't be it--there must be a conspiracy. Next thing you'll be telling me that some controller models turn out to be better than others, and that later products become better than the first batch!

Until these things cost the same as a PS4 or XBOXONE controller, they will NOT sell.


Sure they will. They'll sell less at the start, and then prices/quality/economies of scale will improve and sales will rise further, hopefully favoring the ones that are best. There's no magic price point because an iPad or iPhone does not behave in the market the same as a console. Then again, they're optional--a niche accessory for a very fun niche that will only grow.

Is it true that Apple are insisting on single button, circular D-Pads? Ugh. They really don't get non-touch based input design do they? Cough-everymousetheyveevermade-cough.


If you've ever used an Apple Magic Mouse, I don't see how you could stand to scroll with any other. (Then again, I dislike big tall "shoe-shaped mice" that put my whole arm's weight on the desk--I prefer fingertip precision. Fans of BIG mice will find that Apple sells them--many of them--but only from third parties. I hear they are good for the wrist, but they drive me nuts.)

I DO want a big game controller! Portability? I'll use touch alone. At home? Full-size controller please! Even my lap-mounted iCade Core isn't too big for me :)
Rating: 7 Votes
Posted: 8 months ago
Is it true that Apple are insisting on single button, circular D-Pads? Ugh. They really don't get non-touch based input design do they? Cough-everymousetheyveevermade-cough.
Rating: 2 Votes
Posted: 8 months ago
Until these things cost the same as a PS4 or XBOXONE controller, they will NOT sell.
Rating: 2 Votes

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