New in OS X: Get MacRumors Push Notifications on your Mac

Resubscribe Now Close

Ferrari and Apple in Talks to Expand Relationship, iPad Mini Now Standard in FF Coupe

Ferrari and Apple are in talks to expand their partnership on in-car entertainment, reports Bloomberg. Ferrari Chairman Luca Cordero Di Montezemolo said the company would be "more precise" over the next few months, though its unclear what exactly Di Montezemolo meant.

laferrari
Ferrari's new 963 horsepower 'LaFerrari' hybrid hypercar was introduced this week at the Geneva Motor Show, and Ferrari also announced that its four-seater FF coupe will now incorporate a pair of iPad minis into the seats for use by the rear passengers.
Ferrari's 12-cylinder GT sports car prowess is represented at Geneva by the FF, the very first four-seater and four-wheel drive in Prancing Horse history. It will be sporting a Grigio Ingrid livery with an elegant glass roof and Iroko interior. The FF is also now seamlessly integrated with Apple technologies, thanks to direct access to the infotainment system via SIRI voice commands and the adoption of two iPad Minis as the entertainment system of choice for the rear seat passengers.

Eddy Cue, Apple's senior vice president in charge of Internet Software and Services joined Ferrari's board of directors late last year.

(Image of the LaFerrari courtesy Máté Petrany/Jalopnik)

Top Rated Comments

(View all)

22 months ago

lame.

who cares about cars?


I do.

Then again, your profile picture is a Pikachu, so I don't expect you to understand...
Rating: 73 Votes
22 months ago
Sweet! Buy a Ferrari, get two FREE iPad minis!
Rating: 33 Votes
22 months ago
I bet LaSafari will be snappier.
Rating: 32 Votes
22 months ago
i'd rather see apple and toyota.... :rolleyes:

this news doesnt mean anything to the average working person.
Rating: 18 Votes
22 months ago

lame.

who cares about cars?


Nobody.

Obviously, since you don't care about cars, nobody else does either.. .

:rolleyes:
Rating: 14 Votes
22 months ago
This has to be the most expensive way to buy an iPad Mini
Rating: 11 Votes
22 months ago
I'll take a Ferrari just for the iPads.
Rating: 10 Votes
22 months ago
I went to buy a mini and came back with la ferari instead. seems better deal
Rating: 10 Votes
22 months ago
I'd like to see Apple sponsor the Ferrari F1 team. Let's hope something like this happens.
Rating: 9 Votes
22 months ago
I hope they don't use apple maps for the built in satnav :p
Rating: 9 Votes

[ Read All Comments ]