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87% of iPhone 4S Owners Use Siri Each Month
Making phone calls and sending text-messages are the most popular activities, according to the report, a sign that Siri usage is mirroring how people use their phones more generally. Roughly a third of 4S owners use Siri to place phone calls, send text messages, or look up information daily or almost daily.The survey, performed by Parks Associates, also found that 55% of iPhone 4S users were satisfied with Siri and 9% were unsatisfied. The rest were somewhere in between. It seems likely that Apple will expand the Siri feature-set going forward, adding more partners to the current Wolfram and Yelp integration. ESPN has been mentioned as a possible partner for serving up sports scores and schedules.
Many other Siri services are getting little pickup, however. They include playing music and scheduling meetings. Thirty-two and 35% of 4S users, respectively, said they had never used Siri to perform those actions. Those categories also had some of the lowest percentage of users that did either daily or almost daily.