Samsung Halts Public Disclosures of Mobile Phone Sales Numbers
While industry analysts will still be able to make some reasonable estimates of Samsung's phone shipments going forward, the new tight-lipped policy will make performance comparisons between market leaders more difficult.
"As competition intensifies, there are increased risks that the information we provide may adversely affect our own businesses," Robert Yi, Samsung's chief of investor relations, said on the call. He declined a request for further explanation.The report notes that Samsung may have implemented the new policy at least in part due to its legal dispute with Apple, fearing that concrete comparisons between its shipments and Apple's could harm its case. Apple has accused Samsung of copying Apple's designs with its own Android-based products, which have seen tremendous success over the past several years.