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Verizon iPhone Ad Campaign in Works?

Crunchgear claims that a company called Landor Associates is already working on an ad campaign for Verizon's upcoming iPhone launch.

Ladnor has been working on Verizon branding since 2007 and is, according to a tipster, now hard at work preparing for the iPhone HD launch.

The rumor seems to be consistent with persistent rumors that Verizon will finally get the iPhone this year. We have to assume the original 2012 exclusivity contract with AT&T has since been renegotiated.

Historically, Crunchgear has been an unreliable source of Apple-related rumors, though leaked information through Verizon's ad agency seems plausible, especially given the number of Verizon rumors that have been circulating.

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23 months ago
It's coming. Late second, early third quarter.
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23 months ago
Perhaps someone should e-mail Steve directly...
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23 months ago

It's coming. Late second, early third quarter.


Yep, heard the same thing from the regional managers for our cell provider who sub Verizon out.
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23 months ago
Wow, a CrunchGear story about a Verizon iPhone on the front page ... I thought I'd never see the day.
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23 months ago
Yay, another US wireless carrier's network to get bogged down because of iphone data.
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23 months ago

It's coming. Late second, early third quarter.


One of those things, when I see it, I'll believe it.
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23 months ago
Be interesting to see if/how they work around the whole "Can't do data and voice at the same time over EV-DO", especially since Apple specifically touted that "feature" of the iPhone in one of the recent ad campaigns. I'd have to imagine that it would have to be a hybrid CDMA and LTE device.
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23 months ago
Why would Verizon have an ad agency working to brand the iPhone? Hasn't Apple always insisted on doing it themselves?
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23 months ago
So we're now trusting an unreliable source because it's what we want to hear?

THough what I think many people also really want to hear is Apple saying, "We're launching a NEW open source App Store that lets you install any open source software you want!"
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23 months ago

One of those things, when I see it, I'll believe it.


Agreed. No one has been able to come up with a reason for a change in the contract.

No proof of a CDMA phone in the US despite refusing one to China etc. And no proof that Verizon suddenly has GSM coverage

Plus no proof that the 2010 iphone will have LTE and Verizon amazingly having enough LTE ready within the next 4-6 months to support the iphone without falling back on the useless CDMA network

and that GSM/CDMA dual chip that is in the works has faded out without any recent mention that Apple snatched up a ton of them. or even a mention they are ready for prime time

Plus if Apple was about to embrace CDMA after all, why make a GSM only ipad.
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