iPad Users Interested in Productivity Apps, iPhone and iPod Users in Games
According to data obtained from AppShopper, iPad users are disproportionately interested in productivity apps, while iPhone and iPod Touch users seem to love buying games.
The following graph shows the relative percentages of each app category with respect to its distribution in the Top 100 Paid Apps and All Apps in the App Store:
Despite the fact that games only represent 15% of the over 200,000 iPhone/iPod touch apps, games currently make up 54% of the Top 100 Paid apps in the App Store. The findings are likely reflective of the large iPod Touch population that make up nearly half of the 85 million iPhone OS devices out there. Apple has pushed the iPod Touch as gaming device in their advertising.
In fact, Apple has been so successful that Nintendo sees Apple as their biggest threat in the future.
Meanwhile, amongst iPad-specific apps, games make up a more representative sampling of the Top 100: 29% for Top 100 vs 25% of all iPad apps. Instead, productivity apps for the iPad are proving to be very popular representing 19% of the Top 100 while only making up 5% of all iPad apps:
The findings aren't particularly surprising given the
older demographics for iPad owners. It also reflects the added functionality that a large-format device offers over a handheld device.
Popular Stories
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works.
We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Wednesday February 11, 2026 10:07 am PST by
Juli CloverApple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update.
According to Apple's release notes, ...
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more.
Apple is expected to release/update the following products...
