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Music Subscription Service Spotify Submits iPhone Application to Apple

BBC News reports that Swedish music subscription service Spotify has submitted its iPhone application to Apple for App Store approval. The free application would allow users of Spotify's premium service, which currently costs 9.99 per month in the UK, to stream millions of tracks to their iPhones and even allow users to cache streams for offline listening.

Spotify has been called an "iTunes killer" because of its ease of use and its comprehensive, free library of millions of songs.

It is also looked on as a possible saviour for the music industry, in its bid to offer alternatives to piracy.

The application is designed to search for new music and will allow users to temporarily store playlists to their phone for use when there is no connection.

It will also allow users to stream playlists.

Spotify has also posted a video preview of its new iPhone application.


TechCrunch addresses the issue of whether Apple is likely to approve Spotify's iPhone application, given its apparent direct competition with Apple's iTunes Store music offerings. The report notes that the iTunes Store is not designed to be a significant money-making enterprise on its own, and the paid nature of Spotify's service offers some limits to the degree of competition.

Keen observers will note that since Spotify allows access to millions of music tracks, why would Apple allow this app to go into the store and potentially compete with iTunes? Apple has allowed the Last.FM app into the store but this is more like a radio station - Spotify behaves like a jukebox, bringing up exactly the song and artist you want with one click.

However, it's common tech industry knowledge that Apple makes fairly meagre profits from iTunes, as it's largely a honeypot to get consumers to buy Apple hardware, sales from which form the bulk of their profits. So Spotify would not compete nearly as much as you might think - plus, making it a subscriber-only application on the iPhone further creates a barrier to competition with the iTunes store.

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33 months ago
I don't want to rent music. Some people do though, so it could work. Glad Apple has the model it does, although Apple definitely needs a VIDEO rental service.
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33 months ago
This is gunna be a monumental killer app here in the UK at least. They originally said that it would only work over Wi-Fi (like Skype for iPhone), but it appears to work with 3G as well. I cannot wait.

And yes, I realize it's for membership as well, but still, £9.99 per month for unlimited music anywhere, all day, everyday, friggin millions of tracks.... I would say for just a tenner a month, thats a brilliant deal. Plus, the app itself will be free and cos you're paying you won't ever get any adverts.

I've currently only got an iPod touch, but if this Spotify app comes out like it's been demoed now, I swear I will go buy a 3GS White 16GB they DAY it gets released to the app store. Then I will quit my LoveFilm contract and enter Spotify premium instead.

Also, would Apple really reject the app as it is? If it is approved, so many people will jump on the iPhone bandwaggon in the UK and sales will go way up. Or at least that's how I see it.
Rating: 0 Positives / 0 Negatives
33 months ago
We shall see if Apple allows this. I don't believe they will, but who knows?
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33 months ago
No way they will allow this. Apple wants a music monopoly.
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33 months ago
Never in a millions years will Apple allow this into the App Store. In fact, it will be approved the same day a Netflix movie viewer is approved.
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33 months ago
Apple will send it tumbling in flames....:(:(:(
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33 months ago
Knowing Apple's strategy, they might ask the Spotify run the subscriptions through iTunes instead of of-site subscription model. ;-)
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33 months ago
Spotify is such a great service... I really hope this app gets approved, but as others are saying, it seems doubtful that Apple would allow such a strong competitor to iTunes.

We'll have to wait and see. :cool:
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33 months ago
I have never liked the idea of these types of service because i prefer to actually own my music.

Sure they have a large selection, but most of it i'll never bother with anyway.

For me the most useful non iPod app for music has to be simplify music 2 with last.fm as a good backup.

Same functionality here without all the crap music and ignoring the fee.
Rating: 0 Positives / 0 Negatives
33 months ago

I don't want to rent music. Some people do though, so it could work. Glad Apple has the model it does, although Apple definitely needs a VIDEO rental service.


What do you mean by video rental? Are you being sarcastic? Or are you implying that Apple needs to offer a service that allows you to rent music videos and TV Shows as well as Movies?

Ams.
Rating: 0 Positives / 0 Negatives

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