Apple Explores Delivering Location-based Content to Mobile Users

Just as long as I don't get instant spam everytime I walk passed a Quizno's this is fine

I think the Airport example is the most useful. But depending on if such a system could be standardized, it would be like having your own little kiosk device with you for all relevant information about your location. It would presumably mean Wifi would have to be more prevalent in local stores.

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Just as long as I don't get instant spam everytime I walk passed a Quizno's this is fine

It learns your habits as you go ... ala "Click" (with Adam Sandler) ... and will start automatically ordering sandwiches at Quiznos, coffee at Starbucks, movies at Blockbuster, etc. ... even when you DON'T want it to. Perhaps it even reminds the ladies to call their mom EVERY DAY if they forget. :D

As for spam, it will start sending you customized notifications based upon your internet and purchasing habits. After, all, it goes pretty much everywhere you do.

Part of the Starbucks "experience" is the interaction and banter with the cashier and barista, as you order your drink. I don't see the automated ordering mock-up as an advantage, in this case. Now, if I could place my McDonald's order from my iPhone, without having to endure the drive-thru nightmare, it would be a plus.

This app looks so cool!!!! - i would definitely go to starbucks to use it and get free wi-fi!

I think this would be great, so many uses for something like this. Walking through the mall and not having to look for a map would be helpful, the airport example would be really cool.

i think this could be great, as long as i don't get it every 2 seconds when i'm at a store or walking past a store

I don't really see how this new patent is any different from their old one. From my understanding of the 1st patent, it really should have covered everything in the 2nd patent, including movie tickets for nearby cinemas, local restaurant info, etc.

I guess this legally covers more ground, just in case things weren't stated explicitly enough, and someone tries to do this sort of thing with a mobile phone later in the future.


However, I see this sort of idea as being "obvious", and in the future, I can see people looking back and thinking, "Well this was another one of those obvious patents just handed out to the first company that bothered to apply for it." It's not a great idea. It's more of a natural progression of technology and its application.

Part of the Starbucks "experience" is the interaction and banter with the cashier and barista, as you order your drink.

I never saw Starbucks as being that homely, but OK.

My local coffee guy has a coffee stall outdoors. Best coffee on my campus, which isn't saying much.

I agree with the evolution of this type of technology. Interactive mobile devices that communicate your personal choices, preferences, and financial transaction etc to the places you physically visit.

Fine. another side of me however tells me that this is a dual edge blade. It takes away from part of the social experience of going out. To some degree I could understand some people would rather not deal with real people and customer service. On the other hand for many this is an integral part of the social experience.


Now i'm not crying that the sky is falling nor am i anti tech. Im just saying. We no longer need to talk to people if you text your day away and now you no longer talk to people you meet if they just hand you your bags when you walk in and out of the stores etc.

We're slowly turning into our digital selves and are become nothing more than a username and text that follows lol.

It gets worst. In the next decade when the majority frequent such devices, then people who actually talk to people become the minority which means: Talking to people becomes out dated and if you approach the desk in any venue you get looked at by the public as either outdated, someone who doesn't have what everyone else has, or socially desperate. Sad future incoming imo.

Man, does that app look beautiful. Forget functionality, it just looks gorgeous!!