O2's iPhone Discounts Spur Sales
MobileToday reports that O2's 100 price drop on the iPhone last week successfully spurred sales. O2 stores in Newcastle, Birmingham, and London reportedly sold out on the day of the price cuts, while Carphone Warehouse stores noticed a sharp uptick in sales:
Customers are reassured that O2 expected more stock to be delivered this past weekend. Apple is said to be in talks with France Telecom to similarly drop the price of the iPhone in France, due to poor initial sales.
Earlier reports have claimed that the price cuts were put in place to clear inventory ahead of the expected 3G iPhone. An Italian report today pinpoints the 3G iPhone release in the next few weeks.
We usually sell one or two a day, but yesterday we sold about 20 it was like launch day again.'
Customers are reassured that O2 expected more stock to be delivered this past weekend. Apple is said to be in talks with France Telecom to similarly drop the price of the iPhone in France, due to poor initial sales.
Earlier reports have claimed that the price cuts were put in place to clear inventory ahead of the expected 3G iPhone. An Italian report today pinpoints the 3G iPhone release in the next few weeks.
Top Rated Comments
(View all)
50 months ago
"We usually sell one or two a day"?!!? That stinks. Apple needs to sell over 27,000 per day to get to 10M units (worldwide) in 2008.
50 months ago
sounds like the european market has been slower uptake than expected. I guess the 3G iPhone will help address that.
arn
arn
50 months ago
"We usually sell one or two a day"? That stinks. Apple needs to sell over 27,000 per day to get to 10M units (worldwide) in 2008.
Once 3G hits the market, 10M will be reached and surpassed by the end of 2008.
50 months ago
And Apple begins to get "it"
Europe's market is a lot different then the US's
Now, give us a 3G iPhone, and everyone will be happy :p
Europe's market is a lot different then the US's
Now, give us a 3G iPhone, and everyone will be happy :p
50 months ago
Let's hope they don't complain and say they were duped into clearing out old stock...
Kidding. But lets get this 3G iPhone on the road already.
Kidding. But lets get this 3G iPhone on the road already.
50 months ago
Let's hope they don't complain and say they were duped into clearing out old stock...
Kidding. But lets get this 3G iPhone on the road already.
Let's get it today! It's Tuesday where I am.
50 months ago
I think this will boost sales enormously. people buying it and then jailbreaking it... ..
however, it appears that Apple Store is not taking part in £100 reduce/discount....
WHY???
however, it appears that Apple Store is not taking part in £100 reduce/discount....
WHY???
50 months ago
I think this will boost sales enormously. people buying it and then jailbreaking it... ..
however, it appears that Apple Store is not taking part in £100 reduce/discount....
WHY???
It's an O2 subsidy.
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