Apple as Mass Market Company
Recent analyst comments are speculating that Apple is poised to become a true "mass market company" building off the success of the popular iPod music product and branching into other mass market consumer products.
Apple has previously noted that the iPod is simply a vehicle to sell more Macs... but with the overwhelming success of the iPod is difficult to ignore.
Merrill Lynch analysts suggest that Apple may also move into the video market in the home with an emphasis on High Definition.
Apple has previously noted that the iPod is simply a vehicle to sell more Macs... but with the overwhelming success of the iPod is difficult to ignore.
Merrill Lynch analysts suggest that Apple may also move into the video market in the home with an emphasis on High Definition.
Top Rated Comments
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86 months ago
...but this is certainly good news. Apple's here to stay, and continues to build on its reputation for design & quality.
86 months ago
I've switched 3 people to Mac Minis in the last month - all love them and have expressed their desires to have Apple products more tightly integrated into their living rooms. Apple needs to move on this - Apple set-top media boxes, universal remotes, tablets - whatever - bring it on and dominate the living room... NOW.
86 months ago
The author of those comments, Steven Milunovich at Merrill Lynch, is an Apple optimist. He routinely sees and expects great things from Apple, and I hope he's right. For examples, see these stories from macminute.com and macobserver.
86 months ago
i hope apple does move into the video media market, it would be super sweet
Jesus
Jesus
86 months ago
The author of those comments, Steven Milunovich at Merrill Lynch, is an Apple optimist. He routinely sees and expects great things from Apple, and I hope he's right. For examples, see these stories from macminute.com and macobserver.
Apple can use all the writers they can get to write positive stories about. The 3rd quarter results is certainly a reason for optimism. Now Apple must follow through. It would seem that the 4th quarter results would be critical to show the direct that Apple is going.
86 months ago
this is suppost to be the year for video, right? i mean didn't steve say that earlier this year. then the whole final cut studio came out. it only makes sense!
come on video ipods.
come on video ipods.
86 months ago
Well...
One thing that Steve Jobs is known for are his efforts to streamline...everything. When he rejoined Apple in 1996 (IIRC) they hade a very diverse product line that included digital cameras, printers, scanners, computers, monitors, PDAs, etc.. Within 2 years they had PowerMacs, iMacs and a few stragglers. Granted, this is a different Apple than it was back then, but it's the same Steve.
I don't want to see Apple get too diversified like they did in the mid-90's. It nearly killed them. I have no doubt that they would make a beautiful product, but so far Apple 2.0 has been doing a great job of staying out of markets they can't do well in. Let's keep it that way. But if they can rock it, I'm all for it!
One thing that Steve Jobs is known for are his efforts to streamline...everything. When he rejoined Apple in 1996 (IIRC) they hade a very diverse product line that included digital cameras, printers, scanners, computers, monitors, PDAs, etc.. Within 2 years they had PowerMacs, iMacs and a few stragglers. Granted, this is a different Apple than it was back then, but it's the same Steve.
I don't want to see Apple get too diversified like they did in the mid-90's. It nearly killed them. I have no doubt that they would make a beautiful product, but so far Apple 2.0 has been doing a great job of staying out of markets they can't do well in. Let's keep it that way. But if they can rock it, I'm all for it!
86 months ago
Why wouldn't Apple want to branch out even more and invade the living rooms of the world?
They've already changed the way I think about music and how I listen to music, I think Apple would be doing the world a favor by entering the home entertainment field full on.
One big entertainment center revolving around your apple pc all streaming to your tv, speakers, you name it.
Apple remote controls, tablets, cup holders...why not.
:p
They've already changed the way I think about music and how I listen to music, I think Apple would be doing the world a favor by entering the home entertainment field full on.
One big entertainment center revolving around your apple pc all streaming to your tv, speakers, you name it.
Apple remote controls, tablets, cup holders...why not.
:p
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