Apple's iTunes Music Store and Pepsi?
Thursday October 16, 2003 08:45 AM EST
Written by Arnold Kim

According to the LA Times, Apple and Pepsi are expected to announce a promotion deal that would give Pepsi purchasers free songs from the iTunes Music Store based on finding codes in Pepsi packaging.
- The sources said Pepsi was expected to craft a multimillion-dollar ad campaign around the music store, which charges 99 cents for each song.
If true, more details will presumably be revealed at the press conference scheduled later today.
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