Amazon Announces Prime Day Follow-Up Event Coming in October
Amazon today announced a follow-up to its popular summertime "Prime Day" event, which it's calling "Prime Early Access Sale." This event will run for two days on October 11 and 12, and is available exclusively for Amazon Prime members.

The company is describing the new sale as an "early access" event for holiday deals, ahead of Black Friday shopping in November. There isn't a concrete list of deals yet, but if the sale is similar to Prime Day, you can expect a handful of solid Apple-related product discounts.
Amazon also says there will be markdowns on Fire TVs and tablets, and products from brands like Hasbro, iRobot, KitchenAid, Samsung, LEGO, Adidas, and more. Select deals have kicked off early as well, including four months of Amazon Music Unlimited for new members and Grubhub+ free for a year for Prime members.
We'll be tracking all of the top Apple product and accessory deals during the Prime Early Access Sale in October, so be sure to keep an eye out for those sales in a few weeks.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Popular Stories
Apple supplier Pegatron today indirectly confirmed that the standard iPhone 18 model will not be released until next year, according to a new report.
Subscribe to the MacRumors YouTube channel for more videos.
Pegatron held an earnings call for the second quarter of 2026 today. On the call, Taiwan's Economic Daily News said Pegatron indicated that one of its customers will be changing its...
Apple will introduce at least five new devices at its iPhone-centric event next month, and it's also possible we'll get devices waiting on Siri AI like the Apple TV.
iPhone 18 Pro
The iPhone 18 Pro is going to look like the iPhone 17 Pro, but with a smaller Dynamic Island. It's getting some internal updates, including a new Wide camera with a variable aperture for more control over lighting ...
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman.
In a recent report, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces.
The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition, the...