Twitter Hashflag for March 8 'Peek Performance' Apple Event Goes Live - MacRumors
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Twitter Hashflag for March 8 'Peek Performance' Apple Event Goes Live

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A "hashflag" for Apple's upcoming "Peek Performance" event has gone live on Twitter, offering users a special stylized Apple logo alongside "#AppleEvent" as a means to promote and increase visibility for the event.

march 2022 twitter hashflag
According to Jane Manchun Wong's Hashflag Browser, the hashflag will remain live on the platform until March 11 and is designated under "#AppleEvent," "#EventoDaApple," and "#ÉvénementApple."


Apple's use of a Twitter hashflag is not new, and the company has had one for every event since September 2020. According to Agency Creative, these "hashflags" can cost upwards of one million dollars, and they're commonly seen for large events like the Super Bowl or holidays.

Apple yesterday officially announced it would be holding an event on Tuesday, March 8 at 10:00 a.m. Pacific, where rumors suggest a new iPhone SE, iPad Air, and at least one new Mac will be announced. The event tagline, "Peek performance," has prompted speculation that Apple may offer a peek at a future product, but that remains purely speculative.

For a full rundown of everything we expect, see our guide.

Tag: March 2022 Apple Event

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Top Rated Comments

TracerAnalog Avatar
TracerAnalog
55 months ago
Peek Performance: plexiglas top on the new Mac Mini. You heard it here first! See the amazing M2 chip in action! 😄
Score: 4 Votes (Like | Disagree)
4
44267547
55 months ago
Peek possibly at the AR/VR headset… but I’d say that’s more likely going to be focalized at WWDC June 2022 looking at the software demo side of things.
Score: 4 Votes (Like | Disagree)
Kylo83 Avatar
Kylo83
55 months ago

Peek possibly at the AR/VR headset… but I’d say that’s more likely going to be focalized at WWDC June 2022 looking at the software demo side of things.
No chance we will see that till the fall at least this is just entry level products at this event
Score: 3 Votes (Like | Disagree)
chucker23n1 Avatar
chucker23n1
55 months ago

What happened to the word hash tag? Why does every existing thing need to be renamed?
#AppleEvent is still a hashtag.

Hashflags (hashtags with little custom icons by the side) are just a way for Twitter to make a little extra cash. I can think of worse monetization strategies.
Score: 2 Votes (Like | Disagree)
PlayUltimate Avatar
PlayUltimate
55 months ago

PEEK is also a command/function used to look at the contents of RAM. So possibly a play on words in numerous ways.
Ah, remembering the BASIC days of PEEK and POKE.
Score: 2 Votes (Like | Disagree)
P
pianostar9
55 months ago

This year they are expected to announce the iPhone 7S and iPhone 7S Plus, along with other products.
Rumor has it that they may announce the PowerBook G5 as well.
Score: 2 Votes (Like | Disagree)
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