Twitter Hashflag for September 14 Apple Event Goes Live

A new unique #AppleEvent "hashflag" has surfaced on Twitter for next week's "California Streaming" all-digital Apple event to increase visibility and maximize hype on the social media network.

twitter hashflag apple event
The custom Twitter hashtag includes a multi-colored Apple logo, and it's live as of 1:00 p.m. Pacific Time.

Apple has used the little icons next to hashtags on Twitter for all its previous events since late last year. The company's first use of a hashflag was for its September 2020 event, when it announced the iPad Air and Apple Watch.

Twitter allows brands to add the custom emojis next to hashtags as a marketing strategy. According to Agency Creative, each one can cost upwards of one million dollars, and they are commonly used for large events like the Super Bowl or holidays.

Apple's event is set to take place on Tuesday, September 14, where it is expected to announce the new iPhone 13 lineup alongside the Apple Watch Series 7.

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Top Rated Comments

macduke Avatar
50 months ago
Stop trying to make hashflags a thing.
Score: 10 Votes (Like | Disagree)
dumastudetto Avatar
50 months ago
This is gonna be the biggest Apple event ever.

DO NOT MISS IT.
Score: 8 Votes (Like | Disagree)
q64ceo Avatar
50 months ago
Not a bad looking icon.
Score: 5 Votes (Like | Disagree)
retta283 Avatar
50 months ago

I can't tell you how much I want an eggplant/maroon/deep purple color for the iPhone, it would look incredible IMO
This kind of maroon or am I off the mark? This was always my favorite color Apple device, I'd love to see a modern take on it. The closest was actually the red iPhone 7, they have made them much brighter and more orange since then.

Attachment Image
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
50 months ago
Woo hoo! This is going to be an amazing event. Hopefully this is not going to be a very long week.
Score: 4 Votes (Like | Disagree)
Guacamole Avatar
50 months ago
Rose gold and dark purple iPhones
Score: 4 Votes (Like | Disagree)