Apple Comments on iPadOS Future, Coronavirus, Apple TV+ and More at Shareholders Meeting

Apple's annual shareholders meeting took place this morning at the Steve Jobs Theater on the Apple Park campus, and while most of the focus was on shareholder proposals, Apple executives in attendance did have a few interesting tidbits worth sharing.

apple park drone june 2018 2
Shareholders meetings have limited space and shareholders need to register in advance to attend, but multiple people who were there shared details about the meeting on Twitter.

During his opening remarks, Apple CEO Tim Cook commented on the ongoing coronavirus outbreak that has caused Apple to lower its March revenue forecast due to device shortages and store closures in China.

Cook said that the outbreak is a "fairly dynamic situation" and that it is causing "a challenge" for Apple. He went on to say that Apple's first priority is the health and safety of its employees. "That's where our energies are," he said.

Cook was asked why Apple didn't make an effort to get the rights to the upcoming Friends reunion show that's going to be on HBO Max when it launches in May 2020. Cook said that recycled content is "not what Apple TV+ is about." ‌Apple TV‌+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."

During the meeting, Cook confirmed Apple's plans to open an online store in India in 2020 and a retail store in 2021. Apple has been working for years to establish a presence in India.

On the topic of the environment, Cook reiterated a goal that Apple executives have mentioned many times in the past. Apple's aim is to "create an Apple product without taking anything from the earth" as part of a closed-loop supply chain, which is why Apple has established robust recycling methods. "This is one of those things people say you can't do. We're going to find a way to do it," he said.

Other Apple executives were in attendance, and software chief Craig Federighi commented on iPadOS after ‌Tim Cook‌ was asked about iPad software being behind ‌iPad‌ hardware. "If you like what you've seen us do with iPadOS, stay tuned, we're going to keep working on it," he said.

As for voting on proposals, which primarily focused on standard business like electing directors, ratifying a public accounting firm, and approving executive compensation, votes went in Apple's favor and voters sided with Apple's recommendations.

Apple recommended against three shareholder proposals that were not approved, including a proxy access amendment calling for a second shareholder-approved board nominee, a proposal for a report evaluating the feasibility of including sustainability metrics into compensation plans provided to executives, and a proposal asking for a report on whether Apple "has publicly committed to respect freedom of expression as a human right."

Tag: AAPL

Popular Stories

iOS 18

Here Are Apple's Full iOS 18.5 Release Notes

Tuesday May 6, 2025 2:17 pm PDT by
Apple today seeded the release candidate version of iOS 18.5 to developers and public beta testers, giving us a look at the final version of the update that will be provided to the public next week. With the release candidate, Apple provided release notes, so we have a more complete look at the new features that are included in the update, including those that weren't found during the beta...
siri glow

iPhone Users Now Able to Submit Claims in $95 Million Siri Spying Lawsuit

Wednesday May 7, 2025 11:40 am PDT by
If you owned a Siri-compatible device and had an accidental Siri activation between September 17, 2014 and December 31, 2024, you could be eligible for a payment from Apple as part of a class action lawsuit settlement. Apple in January agreed to pay $95 million to settle a class action lawsuit involving Siri spying accusations, and a website to distribute the funds has now been set up and...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17: What's New With the Cameras

Friday May 2, 2025 3:52 pm PDT by
We've still got months to go before the new iPhone 17 models come out, but a combination of dummy models and leaks have given us some insight into what we can expect in terms of camera changes. Apple is adding new camera features, and changing the design of the camera bump for some models. You might be skeptical of dummy models, but over the years, they've proven to be a highly accurate...
iOS 18

Apple Says iOS 18.5 Coming Soon, Here is What's New

Monday May 5, 2025 8:19 am PDT by
In its press release for the new Pride Band today, Apple said that iOS 18.5 is "upcoming," following more than a month of beta testing. We expect the iOS 18.5 Release Candidate to be released this week, and this should be the final beta version, barring any last-minute bugs or changes. The software update should then be released to the general public next week. iOS 18.5 is a relatively...
Nineth iOS 19 Feature

iOS 19 Beta is a Month Away With These New Features for Your iPhone

Thursday May 8, 2025 7:37 am PDT by
The first iOS 19 beta is just one month away, and there are already many new features and changes that are expected with it. Apple should seed the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September. Below, we recap the key iOS 19 rumors...
Foldable iPhone 2023 Feature Homescreen

Foldable iPhone Said to Have Two Key Advantages

Monday May 5, 2025 6:41 am PDT by
Apple plans to release its first foldable iPhone next year, according to several reporters and analysts who cover the company. In his Power On newsletter today, Bloomberg's Mark Gurman said the foldable iPhone will offer two key advantages over other foldable smartphones. First, he said the foldable iPhone will have a "nearly invisible" crease when unfolded. This means the device's...
Foldable iPhone 2023 Feature Homescreen

Apple's Foldable iPhone Display Tech May Set New Industry Standard

Thursday May 8, 2025 3:29 am PDT by
Apple's upcoming foldable iPhone will feature a new type of display panel developed by Samsung that has never been used in a foldable product, claims a source with links to Apple's supply chain. According to the account yeux1122 on the Korean Naver blog, the foldable iPhone will use a custom display process for which Apple will hold branding trademark rights, and that meets Apple's stringent ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...

Top Rated Comments

I7guy Avatar
68 months ago

Cook said that recycled content is "not what Apple TV+ is about." Apple TV+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."
-----------------------------------------
I see. But recycled content and "just go out and take a rerun" is fine for a defective keyboard on expensive laptops for more than three years. Cook, you hypocrite. Shameful, immoral and very sad.
Way to spin that like a wobbly top.
Score: 17 Votes (Like | Disagree)
Gasu E. Avatar
68 months ago

Cook said that recycled content is "not what Apple TV+ is about." Apple TV+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."
-----------------------------------------
I see. But recycled content and "just go out and take a rerun" is fine for a defective keyboard on expensive laptops for more than three years. Cook, you hypocrite. Shameful, immoral and very sad.
One of the silliest non sequiturs I've seen here. But, it did provide a vehicle for you to descend from the heavens with your righteous indignation, so I guess it served a purpose.
Score: 14 Votes (Like | Disagree)
Expos of 1969 Avatar
68 months ago
Cook said that recycled content is "not what Apple TV+ is about." Apple TV+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."
-----------------------------------------
I see. But recycled content and "just go out and take a rerun" is fine for a defective keyboard on expensive laptops for more than three years. Cook, you hypocrite. Shameful, immoral and very sad.
Score: 10 Votes (Like | Disagree)
az431 Avatar
68 months ago

All about original programming...

Isn’t Amazing stories being rebooted on AppleTV?

What about Carpool Karaoke?
Do you know the difference between a rerun and a new episode?
Score: 8 Votes (Like | Disagree)
citysnaps Avatar
68 months ago

Cook said that recycled content is "not what Apple TV+ is about." Apple TV+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."
-----------------------------------------
I see. But recycled content and "just go out and take a rerun" is fine for a defective keyboard on expensive laptops for more than three years. Cook, you hypocrite. Shameful, immoral and very sad.
Ohhh... such drama. That of course makes no sense.
Score: 7 Votes (Like | Disagree)
WiseAJ Avatar
68 months ago

Cook said that recycled content is "not what Apple TV+ is about." Apple TV+ is "about original programming," said Cook. "It doesn't feel right for Apple to just go out and take a rerun."
-----------------------------------------
I see. But recycled content and "just go out and take a rerun" is fine for a defective keyboard on expensive laptops for more than three years. Cook, you hypocrite. Shameful, immoral and very sad.
What does one have to do with the other? The perfectly fine keyboard on the MacBooks is neither recycled or "rerun"
Score: 7 Votes (Like | Disagree)