Apple is currently running a new Apple Watch promotion that's ideal for anyone who is considering trading in an older Apple Watch model to purchase a new model.
Apple is offering up to $100 on the Apple Watch Series 2 and Apple Watch Series 3 models, which is a higher trade-in amount than Apple normally offers for those devices.
Prior to when the promotion kicked off, Apple was offering up to $60 for an Apple Watch Series 2 model and up to $70 for an Apple Watch Series 3 model. The new promo provides an extra $30 to $40.
Apple is offering boosted trade-in prices as part of Heart Month, which takes place in February. Apple's Apple Watch page advertises the sale, which drops the price of an entry-level 40mm Series 5 watch to $299.
We tested the purchase process with a new 38mm Apple Watch Series 5 trading in a Series 3. Apple offered $100 for the trade-in, which is provided in the form of a refund to the purchase price after the old Apple Watch is shipped in.
Getting the maximum trade-in value for a Series 2 or Series 3 device requires the Apple Watch to be in good, working condition. Apple also offers $100 back for a Series 4 trade-in or $30 for a Series 1 trade-in.
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iOS 26 was released last month, but the software train never stops, and iOS 26.1 beta testing is already underway. So far, iOS 26.1 makes both Apple Intelligence and Live Translation on compatible AirPods available in additional languages, and it includes some other minor changes across Apple Music, Calendar, Photos, and Safari.
More features and changes will follow in future versions,...
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Nearly two weeks after the iPhone 17 series launched, analysts at investment banking firm Morgan Stanley said demand for the devices has been "modestly stronger than we originally expected," based on a combination of extended shipping estimates on Apple's online store and information it gathered from Apple's supply chain.
There has been strong early demand for the iPhone 17, iPhone 17 Pro,...
Apple is entering its most significant leadership transition in more than a decade as multiple senior executives prepare to depart and CEO Tim Cook begins to shape the company's next generation of leaders, according to Bloomberg's Mark Gurman.
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The MacBook Air is Apple's most popular laptop – a thin, fanless machine that wields quiet power thanks to the efficiency of Apple silicon. While the M4 model isn't exactly old, attention is already turning to its successor.
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Apple's website offers a list of nearly 200 new features and changes (PDF file) included in the software update, released last month.
Apple also shared equivalent lists for iPadOS 26 and macOS Tahoe.
iOS 26 is compatible with the iPhone 11 and newer. To install the update, open the Settings app on your iPhone, tap on General, and tap on Software Update.
Below, we have highlighted eight ...
Monday September 29, 2025 9:31 am PDT by Joe Rossignol
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends.
Will there be another Apple event this October? We discuss the possibility below.
Apple in October
Apple's most recent October events were in 2021 and 2023.
In 2022 and 2024, Apple did not host an October event. Instead, it...
After launching new iPhones last month, Apple is promoting iCloud+ with a prominent banner on its home page, in a bid to boost its services revenue. In addition to more storage, all iCloud+ plans include five perks for iPhone users.
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On this episode of The MacRumors Show, we discuss the latest leaks about the next-generation iPad Pro, MacBook Pro, Studio Display, and Vision Pro.
Subscribe to The MacRumors Show YouTube channel for more videos
Earlier this week, an apparent unboxing video of an updated iPad Pro with the M5 chip was shared online. The same YouTube account leaked the 14-inch MacBook Pro with the M4 chip...
Apple offering the same amount of money back for Series 4 as they do Series 3 is a kind of eye-raiser to me. Especially considering that apart having more storage, a compass, and an always-on-display, the Series 4 is essentially the Series 5. In terms of SOC and all.
Anyone else still rocking a series0? Mine is still going strong, though it’s missing many new features due to the lack of updates. Battery has held up well after many years of daily use.
Anyone else still riding a horse and buggy? It rides fine and gets me where I'm going. I'm saving on gasoline, while all you losers rely on big oil.
Having the same trade-in value for series 2 to 4 is just silly. Looks like Apple are reimbursing by the pound and not by the dollar (winking at the Brits as I type that :-) ).
