Apple has teamed up with the New Museum in New York to create an augmented reality art experience called [AR]T that can be experienced in San Francisco, New York, London, Paris, Hong Kong, and Tokyo.
[AR]T is a curation of augmented reality pieces that are being featured in a series of guided walks, where people can use iPhones to view the creations. The art walks were first announced in July, but are set to kick off tomorrow.
Apple is hosting walking tours that are free and open to the public starting this Saturday. Each tour begins at an Apple Store location and features the same art work. Pieces are only accessible at certain points on the walk, providing multi-city open-air virtual exhibits. [AR]T includes pieces from Nick Cave, Nathalie Djurberg, Hans Berg, Cao Fei, Carsten Höller, Pipilotti Rist and John Giorno, artists picked by the New Museum.
A piece by Nick Cave called "Amass" will also be on view at every Apple retail location, and Apple will host a lab for those who are interested in learning more about augmented reality.
The New York walk starts at the Apple Fifth Avenue and then heads into central park, while the San Francisco walk starts at Apple Union Square and heads down Post street. Viewers are provided with an iPhone and a set of headphones (though you can also use your own AirPods). Each walk is approximately 1.5 miles, and attendees can sign up on Apple's website.
Details on each artist and the type of art you can expect to see on the [AR]T walk can be found on Apple's Today at Apple page for the experience.
Wednesday February 18, 2026 12:43 pm PST by Joe Rossignol
Apple is looking for a "breakthrough" with its push into wearable AI devices, including an "AirTag-sized pendant," according to Bloomberg's Mark Gurman.
In a report this week, he said the pendant is reminiscent of the failed Humane AI Pin, but it would be an iPhone accessory rather than a standalone product.
The pendant would feature an "always-on" camera and a microphone for Siri voice...
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
New trade-in data indicates that Apple's iPhone 17 Pro Max has rapidly become the single most traded-in smartphone.
According to a new report from SellCell, Apple's latest flagship iPhone has quickly risen to the top of the independent trade-in market, accounting for 11.5% of all devices appearing in the top-20 trade-in rankings just months after release. The analysis is based on SellCell...
Wednesday February 18, 2026 9:29 am PST by Joe Rossignol
Back at WWDC 2025, Apple revealed that it was planning to allow CarPlay users to watch video via AirPlay in their vehicles while they are not driving, and the first beta of iOS 26.4 suggests the feature may be nearing availability.
There are several new references to CarPlay video streaming functionality within the iOS 26.4 beta's source code. The feature is not yet visible to users, but...
Apple will announce its rumored low-cost MacBook at its event on March 4, with the device coming in a selection of bold color options, according to a known leaker.
Earlier this week, Apple announced a "special Apple Experience" for the media in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Posting on Weibo, the leaker known as "Instant Digital" said that the...
It's been a while since I've been wowed by an idea or technology but the notion of enabling art to be seen only at a particular location, overlaid with a specific backdrop/scene that the artist himself envisioned, is really innovative.
the key thing apple has yet to tell us is how to access the AugRealty. is there an app, what is the name of it? I spent all this time thinking that it was something that would come out with the next iOS.
