Just Kids includes Verizon's Smart Family Premium parental controls (a $9.99/month value), which lets parents keep track of where their kids are, limit screen time and time spent online, and set content filters through one app. The plan also includes 5GB of 4G LTE data, unlimited talk and text to 20 parent-approved contacts, and an automatically enabled "Safety Mode" to prevent surprise overages.
“At Verizon, we take pride in being a true partner to parents by providing them with products and services designed to meet their needs in an ever-evolving and often confusing technology landscape,” said Angie Klein, vice president of marketing at Verizon.The new plan is also part of Verizon's mix-and-match system, allowing users to choose a different plan for each family member, including Above Unlimited, Beyond Unlimited, Go Unlimited, and Just Kids. To get Just Kids, at least one line on the account needs to be on one of the Unlimited plans, and then you can add Just Kids at $55/month with two lines, $45/month with three lines, or $35/month with four lines.
“With Just Kids, we’re leading the way on growing up with tech, providing parents with plan options and features that give them the peace of mind they need for safe and responsible phone usage.”
Verizon updated its Smart Family app in the spring of 2018 as a rebranding of its previous "FamilyBase" parental controls product. Besides location tracking and content filters, parents using the app can also check the battery status of their kids' phones, look at a summary of their text and call activity, and more.