Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple CEO Tim Cook in Davos for World Economic Forum, Does Education-Related Interview
According to reports on Twitter, Cook met with Armenian Prime Minister Nikol Pashinyan and attended a dinner with Brazilian president Jair Bolsonaro, Microsoft CEO Satya Nadella, New Zealand Prime Minister Jacinda Ardern, and more.
Vuelve Brasil 🇧🇷🚀— Vení Gil💎 (@rulosk_el) January 22, 2019
Bolsonaro cenando en Davos con
Tim Cook, CEO de Apple
Satya Nadella, director ejecutivo de Microsoft
Klaus Schwab Presidente del Foro Económico Mundial
Famlia real de Bélgica
Presidente de Suiza
Primera ministro de Nueva Zelanda pic.twitter.com/zfBrtiJU1v
Cook also sat down for an education-focused interview with German site Bild, and while the original interview appears to be unavailable, Apple Must shared some details on what was discussed.
Cook's interview came on the day that Apple announced the translation of its Everyone Can Create curriculum to German, French, Spanish, and Italian on Apple Books, expanding its availability to additional countries.
According to Cook, Apple believes that "creativity is something everybody is born with," and "education is a great equalizer."
"People are not born with the same resources but many are born with incredible opportunities to learn and to move up and do incredible things in live." [..]Cook says Apple's education-focused content like Everyone Can Code and Everyone Can Create is "for the people." "If it has an indirect effect on our business, that's fine," he said. "But frankly, this is from the heart."
"I was born in a very rural lower middle class environment. I loved it and it's great for me but the thing that enabled me to do other things and to be at Apple today is education."
Apple, Cook said, has created 1.5 million jobs across Europe with its iOS app economy, with the number of available app-related jobs growing each year. Cook believes that Apple's apps offer an "outstanding" educational opportunity, offering tools that can help kids learn faster when paired with great teachers.
Additional details about Cook's trip to Switzerland may come out over the course of the rest of the week, but thus far, it's not clear what else the CEO has done while in the country. The World Economic Forum lasts through Friday, January 25.
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