Following a series of rumors, Snapchat today launched the latest version of its connected sunglasses, the Spectacles. The company says that the new pair of Spectacles have a smaller profile, so they're slightly less bulky on the face than the original.
Additionally, Snapchat is pitching the new Spectacles as a go-to summer accessory for its users thanks to added water resistance. Snapchat's web page for the device says that users will be able to wear them at pool parties and on rainy days, and they "can even take a photo or video in shallow water."
We want Spectacles to be the simplest and easiest way to make memories from your point of view, and we appreciate all of your thoughtful feedback — many of these improvements were inspired by you!
The second version of the Spectacles has improved audio, and can record clips that last up to 30 seconds long by tapping a button on the left side of the frames, like the original pair. Pictures can be captured now as well by tapping and holding the same button. Snapchat says the HD transfer process to the mobile app is "up to four times faster," and the Spectacles can take up to 150 videos or 3,000 photos before needing to import to the Snapchat app.
Snapchat is also now offering Spectacles in prescription and polarized lenses through a partnership with Lensabl, only for users in the United States. The new Spectacles are available to order today in the U.S., UK, Canada, and France for $149.99. Colors include Sapphire, Onyx, and Ruby, and each option has two lens shades to choose from.
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Phase 1: Put something nobody wants, up for sale
Phase 2: ?
Phase 3: Profits