Instagram Launches New 'Focus' Feature for Portrait Mode-Style Photos - MacRumors
Skip to Content

Instagram Launches New 'Focus' Feature for Portrait Mode-Style Photos

by

Instagram today announced the launch of a new "Focus" mode, which is designed to allow Instagram users to take portrait images with a softly blurred background.

The feature is available as a new option next to "Superzoom" when you open up the camera. It can be used with the front or rear-facing cameras, and Instagram says as soon as someone is in the shot, the person will stay in focus while the background becomes blurred. Focus mode only works with a person in the frame.

instagramfocusmode
Focus mode can be used with either photos or videos, and it's designed to be similar to the Portrait Mode feature available on Apple's newer dual-lens devices. While Portrait Mode is a hardware-based feature available on the iPhone 7 Plus, iPhone 8 Plus, and iPhone X, Instagram's Focus mode is software based, making it available on a wider range of devices.

Instagram says Focus works on the iPhone SE, iPhone 6s, iPhone 6s Plus, iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, iPhone X, and "select Android devices."

In addition to Focus, Instagram is also adding a new @mention sticker on iOS devices so you can use a sticker to tag your friends using the stories camera.

Both Focus and the new Mention sticker are available in the latest version of Instagram, which can be downloaded from the App Store. [Direct Link]

Tag: Instagram

Top Rated Comments

JonnyRossa Avatar
JonnyRossa
109 months ago
proof that iphones 6s and later can have front facing portrait ?
Rather, it's proof that portrait mode can be emulated using software, but that method will never be as good as the hardware-based portrait mode the newer phones are using.
Score: 2 Votes (Like | Disagree)
T
taestell
109 months ago
I wonder if this features uses the 3D image data on devices where it's available (Plus models and X).
Score: 2 Votes (Like | Disagree)
Slix Avatar
Slix
109 months ago
Not sure if the first image is a "taken" photo or still being focused or whatever, but it looks like a pretty bad filter.
Score: 1 Votes (Like | Disagree)
Read All Comments

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Next Month With These 12 New Features

Thursday August 6, 2026 7:03 am PDT by
It is now August, and that means the iPhone 18 Pro and iPhone 18 Pro Max are just a month away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and a...
Read Full Article • 48 comments
apple account card feature

Apple Account Card in Wallet Now Available in Four More Countries

Thursday August 6, 2026 6:01 am PDT by
Apple has expanded support for the Apple Account Card in the Wallet app to Estonia, Latvia, Lithuania, and Malta. The Apple Account Card option for Wallet started rolling out in 2022, and Apple has been gradually expanding to more countries since then. The card displays the balance associated with a user's Apple Account and can be used to make purchases in the Apple Store, online, or for...
Read Full Article • 1 comments
AirPods Ultra Mock

'AirPods Ultra' to Launch as Soon as Next Month

Friday August 7, 2026 10:58 am PDT by
Apple has been planning to release AirPods with cameras as early as this year, according to Bloomberg's Mark Gurman. If so, they could be unveiled as soon as September alongside the iPhone 18 Pro models and the long-rumored foldable iPhone. The earbuds are expected to have a design similar to the AirPods Pro 3, but with tiny cameras. Given the AirPods with cameras will likely be more...
Read Full Article